Sastana Project Overview
Everything you need to know about the Sastana project
What Inspired the Sastana Project?
The concept for the Sastana project was born from the wave of NFT success in 2021.
In 2021, NFT market capitalization values ranged from $25 to $41 billion — according to numerous valuations and estimates — emerging from almost nothing in 2019. Before NFTs appeared on the market, many sectors, including art collection, the creator economy, financial services, and online games, were sticking with older economic models and weren’t keeping pace with technological advances.
NFTs continue to play an integral part in the rules and how people interact, connect, buy, and sell. Economic models are changing for numerous sectors, especially art, finance, creators, and games.
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What is the Sastana Project?
Our project started around the idea of switching from a traditional business model to a decentralized model using blockchain technologies, benefiting from a progressive change in the global economy.
From this vision was born a range of projects to be developed around this, such as the Wallet, native token (Blue Token), Marketplace, Art Renting Platform, Virtual Museum, Staking, and P2E Games.
The Sastana Project centers around creation and development its own Wallet and native crypto-token, the Blue Token, that form the centrifugal core of the five parts of the Sastana Ecosystem:
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NFT Rental Place
NFT Marketplace
Staking Platform and Launchpad
Virtual Museum
Blockchain-based Games
What Makes the Sastana Project Unique (Our USP)?
What makes the Sastana Ecosystem unique is this combination and interconnection of several NFT-based projects that revolve around a single Wallet and Token, known as the Blue Token (BT).
When users join our ecosystem, they will enjoy the unparalleled opportunity to use a single Wallet and currency (Blue Token) to rent, sell, and buy NFTs, walk through a virtual museum, play blockchain-based P2E games, and participate in token staking.
The Sastana project is being developed by an experienced group of professionals from Algeria, Spain, India, Pakistan, and Central & Eastern Europe (CEE). We are a multinational team of NFT, Blockchain, App Development, Finance, and Digital experts.
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Sastana Project Goals
Our goal for every part of the project, every individual business unit, is to grow and manage them following traditional business growth models.
We aim to ensure every aspect of the project achieves profitability within one year before seeking external investment if we choose to do that. This, in turn, will make the overall project/company more valuable, making the Blue Token stronger and more viable as a standalone cryptocurrency.
As more customers (B2B and B2C) come to the project, that will increase the use, circulation, and value of the Blue Token, further accelerating the growth of every aspect of the project and Sastana as a viable and profitable operational entity; supporting our long-term goals. We know this will generate more value for customers and stakeholders.
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NFT Market Projections
According to a number of sources, NFT market valuations range from $25 billion to $41bn in 2021.
These estimates vary, but we have to remember that this market was virtually non-existent in 2019, and took the world by a storm in just a couple of years.
The Financial Times (FT) says that at the beginning of 2021, only a niche group of crypto enthusiasts knew what Non-Fungible Tokens (NFT) were. But by the end of the year, nearly $41bn had been spent on NFTs, according to the latest data. All of this makes the market for digital artwork and collectibles almost as valuable as the global art market.
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NFT Market Projections
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Project Description: Wallet & Blue Token
The Sastana Project is evolving the various parts of the project around its own Wallet and native token, the Blue Token.
The project's overall aim is to optimize the mechanisms of incentivization across every aspect and feature of the project to ensure that the Sastana Wallet is democratized across the user base. This should ensure and encourage rapid uptake growth for the Blue Token, empowering the volume exchange to grow quickly, benefiting from network effects.
Because the platform is decentralized, this will include a range of incentivization mechanisms that will naturally encourage the community to participate in the governance process within the platform, encouraging and accelerating growth.
Users on the platform will have no barriers when moving from one part of the project to another, thanks to this unified native crypto-based currency (Blue Token) and Sastana Wallet.
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Blue Token
The Blue Token (BT) is the native token of the Sastana ecosystem. It can be used — in the same way as currency — across every Sastana project: Staking/Launchpad Platform, NFT Marketplace, NFT RentalPlace, P2E Games, and the Virtual museum.
The Blue Token can be bought, sold, and transferred using our non-custodial Smart Wallet. Both the token and Wallet are currently in the development stage.
How will the Blue Token unite the Santana ecosystem?
Users can buy (with other cryptocurrencies, fiat currencies, bank transfers, debit, and credit transactions) the Blue Token in the Sastana Wallet, and make transfers, and Rentees on the marketplace can receive payments in this token, too, it has numerous other features.
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NFT RentalPlace
The concept behind the Sastana NFT RentalPlace is to create an exclusive platform for artists that already enjoy a certain level of fame, or are already world-famous.
The Sastana NFT RentalPlace value proposition is to connect luxury and boutique hotels and resorts; exclusive, award-winning, Michelin-starred and equally high-end restaurants and restaurant chains; famous coffee shops and chains; and other venues with the right customer-base, with famous and talented artists.
The Sastana NFT RentalPlace will give these companies, brands, and chains the ability to choose works of art from various artists to display for a fixed timescale.
The Sastana RentalPlace is an integral part of the project; it will operate as a double-sided blockchain-based marketplace for digital art. Artists will earn royalties when their NFT-based digital work is displayed by luxury hotels, restaurants, and other companies that want to display the digital masterpieces promoted within the RentalPlace.
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NFT RentalPlace Mission
Our goal with the NFT RentalPlace is to make art more accessible to the world.
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Imagine being able to rent some of the world’s most famous works of art, such as The Mona Lisa (La Joconde), as a digital masterpiece, in an NFT format, for a day, a special event.
Transforming incredible works of art into high-quality digital replicas de-risks the sharing of art between museums and other venues where customers would appreciate them and where they would enhance the experience, such as boutique luxury hotels and restaurants.
How Will the Sastana RentalPlace Work?
Our aim is to achieve profitability in year one while successfully bridging the gap between Blockchain-based NFT platforms and the real world. This project has utility, real-world business use cases, and a clear avenue to revenue streams.
For the artistic side of the platform, we will focus efforts on world-famous painters, sculptors, artists (a wider range of specialities, including photography), art schools, and universities.
NFT owners register with Sastana RentalPlace and offer their NFTs for Rent and become Renters.
Users who want to rent NFT (Rentees) register, rent and pay to rent the NFTs.
Both Renters and Rentees connect their crypto wallets to the RentalPlace to make payments, and for Rentees, to receive yields/dividends for owning NFTs.
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NFT Marketplace
The Sastana NFT Marketplace is centered around promoting emerging artists, empowering them to build an audience, and giving them the tools to sell their artwork on the platform as NFTs.
Our core goal is to provide a high-quality service for digitalisation. Many artists are currently only producing physical art, and many are not willing yet to turn their work into digital formats for a number of reasons.
The Sastana vision is to design a platform with the most user-friendly experience possible; an easy-to-use platform, with a smooth UX, delivered to users through web and mobile-based apps.
Every aspect of the Sastana project, including the Sastana NFT Marketplace will be implemented on the Polygon Blockchain. We have been working on the NFT Marketplace since October 2021, and are currently implementing the user-flow and wireframes, with deployment coming soon.
To access the Sastana Marketplace, users have to install an application that can be downloaded from Apple iOS or Android App Stores.
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How Will the Sastana Marketplace Work?
Sastana will solve the problem of low quality digital art by presenting digitalization and NFTs as a second source of income.
We know this should be an attractive offer for artists. We will give them the ability to sell physical and digital artworks, whether separately or as a bundle. We are studying an implementation plan for the mechanisms as part of our product development roadmap.
Our digitalization service can’t be summed up simply as taking a picture (even high-quality) of a piece of art. Instead, we are developing a complete end-to-end quality-centric process through a Curator Assessment Service and an Art Director Advisory Service.
Sastana has already been developing the Marketplace since October 2021, and is currently working on the user-flow and platform wireframes.
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Sastana Virtual Museum
The vision behind the Sastana Virtual Museum is to build a Virtual Museum to display artists' NFTs. At the same time, we aim to make this virtual museum a new online/Metaverse-based home for artists and promoters to display and promote artwork in an exciting new virtual reality.
Construction is already underway. Part of the museum is graphically built. After a technical advisory consultation, it has been assessed that OpenGL programming is required to implement the designs for the museum on the platform.
This Museum will exist in the Metaverse. A first step, or instead of building our own on the Sastana Platform, could involve buying a virtual parcel of land from an already established Metaverse platform, such as Decentraland or The SandBox.
The virtual museum would be accessible on the Sastana Platform and through any third-party Metaverse-based platform. Users can put on immersive VR devices to enjoy the experience (the exact models compatible with the relevant platforms will be determined, although most are compatible across multiple VR platforms).
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Staking Platform and Launchpad (Staking as a Service)
Sastana is not trying, nor does it want to build a Crypto Exchange in this hyper-competitive crypto exchange market; but rather, a new type of SaaS: Staking as a Service platform.
The Sastana Staking Platform and Launchpad, also known as a Staking as a Service platform, will offer a range of services, such as Liquidity Provider Farming (LP: buy-stake-earn), lending and borrow (Yield Farming), and a Launchpad that would provide early access for new coins, and be an incubator for DeFi projects (decentralized finance).
As Staking as a Service platform, we identified projects that we are inspired by, such as: SolFarm, Elithum, and Mycointainer. Alongside Launchpad, such as: Polkastarter, DAO Maker, and Trustpad.
One of the reasons staking — and many aspects of the crypto/blockchain world — hasn’t gone mainstream is the relative complexity for beginners.
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How Will Staking as a Service Work?
Sastana aims to make staking, and therefore, Staking as a Service as easy-to-use as possible. No prior crypto experience needed!
For users, yields from staking will include Fixed and Variable rate options, and on the Launchpad, there will be a DeFi Staking service. In more detail this means:
Fixed Staking: User funds will be frozen for a fixed period, during which time they will earn a yield/interest, depending on the value of the funds locked-in and the movement of markets, Blue Tokens, or other Tokens, or cryptocurrency the user is Staking.
Variable Staking: Users can deposit and withdraw at any time, with rewards being paid out every 30-days, depending on the value of the funds locked-in and the movement of markets, Blue Tokens, or other Tokens, or cryptocurrency the user is Staking.
DeFi Staking: This will be a way for DeFi startups to provide services through smart contracts to obtain higher annual returns from staking. Effectively, giving Sastana users access to a much wider financial network and yields from them, provided by DeFi companies.
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Blockchain-Based P2E Games
Developing P2E Blockchain-based games is integral to the Sastana ecosystem, to democratize and increase usage and the exchange volume of the Blue Token.
We are currently in the process of developing a number of blockchain-based games, including a Casino Game, a Board Game, Arcade Games, and a Game based on an NFT Collection (fennec, falcon, pixel, cromanion, samurai). We want to give users the complete blockchain-based immersive games experience, giving them the opportunity to gamble (responsibly), play with other users, connect, and embrace this exciting new gaming environment.
Every P2E game will be directly linked to the NFT Marketplace, as aspects of the games (such as rewards and other features) are interconnected with the NFTs Collections.
We have tasked a games development company to design and build these games. A game storyline and broad user map have been reviewed and approved, and we should be seeing a complete scenario Alpha version, within four weeks (at the time of writing).
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Status of the Project
Sastana is an ecosystem of interconnected digital (Blockchain-based, with NFTs integral to each) and real-world projects, with a native token (Blue Token) connecting every aspect of this ecosystem.
Various parts of this project and ecosystem are still in the early-stages of development. However, we are committed to investing seed capital in the development of them at this stage, before raising external investment.
Several aspects of the ecosystem are already finalized, and will soon be ready for Beta testing.
Sastana is already collaborating with an Indian Blockchain-based app (dApp) development company to develop and build the Sastana Smart Wallet. At present, the user flow (UX/UI) and Wallet’s wireframes are under development, and will be ready for Alpha and then Beta testing soon.
The Sastana Staking Platform and Launchpad is still in the ideation and design stage, as there are more moving parts to consider, and we are committed to making it as user-friendly as possible. This involves making a detailed competitor analysis, before launching into the development stage of this platform.
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Sastana Team
The Sastana project is being developed by an experienced group of professionals from Algeria, Spain, India, Pakistan, and Central & Eastern Europe (CEE). We are a multinational team of NFT, Blockchain, App Development, Engineers, Finance, Linguist, Gaming, Information Specialists, and Digital experts.
It’s backed by a private investor, an individual committed to investing considerable funds in the project to achieve the level of growth required. We will also seek external investment and raise funds through an Initial Coin offering (ICO).
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Adnan Rebba
CEO
Mehdi Sadat
Manager
Omar Yahiaoui
Community manager
Mohamed Azzi
Project coordinator
Mr. Rebba’s experience is CEO of CMB A, an Algerian construction company, and Head of CEPSA Algeria, an international oil company. He is a seasoned business leader and investor and is committed to a Web3/Metaverse-based digital future, providing the backing and experience required to lead the team and project. Mr. Rebba has an MBA in International Business.
Mehdi has a bachelor's Degree in management, a certification in Digital Marketing, and a Certification in Project Management. His prior experience includes project management and community engagement work.
Omar has received a bachelor’s Degree in International Business with Digital market academic certification.
He has an extensive expertise in the community management and graphic design.
Mr. Azzi is an experienced entrepreneur and now is serving as a Project Coordinator for Sastana.
He is CEO and founder of JWEF Algeria (Junior World Entrepreneur Forum) in partnership with EM Lyon Business School and KPMG. He has a Master's Degree in Material Engineering and is a Certified Blockchain Expert.
Sastana Team
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Sabrina Lahlou
Community manager
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Samy Benbahmed
Community manager
Ali Braiki
Software engineer
Younes Dib
Software Engineer
Moundhir Bachene
Software engineer
Rahim Bourkaib
Head coordinator for tokenomics
Master’s Degree in Translation (French-English-Arabic) at the High Arab Institute for Translation
Phd in T.s & Multilingual Communication / Master international trade & Finance
Mechanical engineer at university of science and technologies graduated from the University Of Science And Technology Houari Boumediene
Google Ads certification
MSc Software Engineering of Distributed Systems
Blockchain-council smart contract developer certification
Msc software engineering and distributed system (Djilali Bounaama University of Khemis Miliana)
Blockchain architect (Blockchain council)
M. Sc. Fundamental Informatics and Information Technologies (People’s Friendship University of Russia)
Building Recommender Systems with Machine Learning and AI certificate
Blockchain Developer certificate
Sastana Team
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Ramzi Lazouni
Software engineer
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Anouar Sadoun
Senior developer
Mati Ahcen
Senior developer
Amine Khir
3D designer
Michel
3D 2D designer
Malik Bakhti
Commercial
manager
Master’s Degree in engineering of intelligent computing systems at the University of Algiers
Certified NFT Developer
Bachelor’s Degree in International Business
Bachelor’s Degree in Computer Science from ESGI�
Certified Linux Administrator from Linux Institut
Certified Cyber Security Professional from CertiProf
Bachelor’s Degree in computer science and cloud computing
Audiovisual certificate
micro-computer operator diploma
2D video game development certificate
Artistic, digital design degree.
Anatomical drawing degree.
Animation film degree
Master in 3d for video games
Blockchain Technology within the Sastana Project
For the Sastana Project, Polygon will be our core Blockchain technology for every aspect of the ecosystems.
The following are the advantages of using Polygon:
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Introduction to the NFT Market: a History of NFTs
2012 - 2016: Emergence of NFTs
Before Ethereum existed, the concept behind NFTs was first coined in a 2012 academic paper by Meni Rosenfield. This paper introduced the concept of ‘Colored Coins’, for the Bitcoin blockchain.
On May 3rd, 2014, a digital artist, Kevin McCoy, minted the first-known NFT, known as ’Quantum’, on the Namecoin blockchain. ‘Quantum’ is a digital image of a pixelated octagon that hypnotically changes color and pulsates in a manner reminiscent of an octopus.
In 2016, the Age of the Meme began (turning memes into NFT-based digital art that people can buy and sell, as they do more widely now), with the release of numerous Rare Pepes NFTs on the Counterparty platform.
It’s important to note that the Bitcoin blockchain was never intended to be used as a database for tokens representing the ownership of assets. Hence, the big shift to the Ethereum blockchain, and comparable blockchains, for the creation, buying, and selling of NFTs.
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History of NFTs (cont.): 2017 - 2020: NFTs Go Mainstream
Two software developers, John Watkinson and Matt Hall, built on the success of the Rare Pepes Meme NFTs with their own generative series of NFTs on the Ethereum Blockchain, which they branded as CryptoPunks.
CryptoPunks are considered some of the first and most successful NFTs created, and originally offered for free. It started life as an experimental project, with10,000 NFTs, and no two characters are the same.
During the world’s largest Hackathon for the Ethereum ecosystem, the Vancouver-based venture studio, Axiom Zen, introduced CryptoKitties to the world.
CryptoKitties is a virtual game based on the Ethereum blockchain. CryptoKitties enables players to adopt, breed, and trade virtual cats, storing them in crypto wallets. After its launch, it wasn't long before the game became a viral sensation. Following the huge success of CryptoKitties, NFT gaming really began to gain momentum, with NFTs gathering increasingly more widespread public attention.
NFT gaming and Metaverse projects were in the spotlight during 2019-20, and the first to break ground in this space was Decentraland (MANA), a decentralized VR platform on the Ethereum Blockchain.
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History of NFTs (cont.): 2021:
the Year of the NFT
In 2021, NFTs reached mainstream prominence; it became the year of the NFT, with a huge explosion and surge in NFT supply and demand.
NFTs suddenly hit mainstream attention after Christie’s record-breaking sale of Beeple’s “Everydays: the First 5000 Days” NFT for $69 million.
Alongside the surge in demand for NFTs that resulted from the famous Christie’s auction, Blockchains such as Cardano, Solano, Tezos, and Flow, started minting and validating NFTs.
Towards the end of the year, once Facebook rebranded as Meta and moved into the Metaverse, there was another surge in Metaverse-based NFT demand. None of this is showing any signs of slowing down, and now we will take a closer look at NFT market projections.
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Demographic Data on NFT Buyers and Sellers
According to research from Morning Consult, Millennials are the demographic most likely to get involved with NFTs. In fact, Millennials are three times more likely to buy and sell these assets than their Gen Z counterparts, or older generations.
Generally, these are Millennials who already have some involvement or interest in cryptocurrencies, online games, and NFTs. Although with this platform, we are aiming to grow the target demographics far beyond Millennials, to make NFT art mainstream, and popular amongst somewhat wealthier and older demographics.
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Major NFT Marketplaces: Market Capitalization
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OpenSea: Has a $13.3 billion valuation (CoinMarketCap)
Axie Infinity: Market Cap $ 1.21 billion (CoinMarketCap)
Rarible: Market Cap $24.2 million (CoinMarketCap)
Binance NFT Marketplace: Recorded $25 million in sales in the first 2 months (source). Binance itself has an enormous market cap, as one of the world's latest crypto exchanges, but the NFT segment doesn’t have its own live market cap valuation.
NBA Top Shot: Market Cap - $1.9 Billion (source; article says $1.1bn in the headline, but in the article, corrects it to $1.9bn)
SuperRare: Market Cap $19 mln (CoinMarketCap)
Sastana Project Roadmap for 2022-23
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Q4 2022:
October: Launching two NFT Collections.
Q4 2022 - Q1 2023:
November: NFT Marketplace Beta Version (live).
Fishingo (P2E Game) Beta Version (live).
December: Virtual Museum Beta Version; NFT RentalPlace Beta Version; Wallet Sastana Beta Version.
January: ICO/IDO (Yet to be defined); Wallet Satana (live).
Q1 2023:
February: NFT Marketplace (live); Staking and Launchpad Beta version.
March – NFT RentalPlace (live); Virtual Museum running Live.
Q2 2023:
April: Staking platform (live).
Fundraising Goals & Operational Plan
Sastana does not plan on raising external funding until each business unit is operational, with strong growth metrics, and generating a profitable level of recurring revenue. We intend to self-fund until that level of growth is achieved, and only then turn to external funding to drive growth forward even further. At that point, we will either list the companies on public stock exchanges, attract Venture Capital (VC) investment, or investment through an Initial Coin Offering (ICO).
Because we are taking this approach, we intend to implement a proactive approach to marketing and sales, growing the project organically, with internal targets to track growth metrics and the activities of sales and marketing teams.
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Use of funds:
We’ll use raised funds to organize the token sale, support liquidity, cover operating expenses, and technology development. Also, part of the funds will be allocated to support the Foundation.
Sastana Tokenomics
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Blue Token Distribution/ICO Token Sale
Blue Token Role in Ecosystem
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Token system, main function of the token and token use cases:
Token system: Single token;
Name: BLUE token; Symbol: $BLUE;
Standard: Polygon; Decimals: 18
Sastana Blue Token Ecosystem
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Focus on token sale:
Flow of Sastana Blue Token Within Ecosystem
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NFT collection 1
NFT collection 2
NFT
collection 3
Emerging Artists
NFT collection4
NFTs investors and collectors
NFTs investors and collectors
NFTs investors and collectors
NFTs investors and collectors
Airdrop BLUE Token
Airdrop BLUE Token
Airdrop BLUE Token
Airdrop BLUE Token
Stake and Lock BLUE token
Governance rights
Staking Vault
Digital Collection
Business to Consumer
Buy NFTs
Buy NFTs
Public Market
Sell BLUE/CRYPTO
Buy BLUE/CRYPTO
High Quality Service for Digitialisation
Wallet users
Stake and Lock BLUE token
Governance rights & benefits
NFT Marketplace
NFT Rental Place
Tokenomics Reserve
Pay with Blue token
Virtual Museum
Blockchain Game (Fishingo)
Airdrop Blue token
Governance rights & benefits
Staking Within the Sastana Ecosystem, Blue Token
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Focus on staking: staking is the activity required for holders to vote and to maximize benefits
Users and Artists can be classified as basic or premium (=bronze, silver, gold, platinum)
Premium users can get discount fees when trading NFTs on the Marketplace
Premium artists can get discount on fees when publishing collections
For both, the discount is proportional to the amount of tokens staked.
Blue Token ICO, Token Allocation & Vesting Strategy
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Token Sale Market Cap Target
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Focus on token sale:
Token Sale Release Schedule
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Metrics - Release schedule*: