Virginia Grown Survey
The Virginia Grown team invites you to participate in this short survey. Your input will help us continue to provide marketing initiatives through the Virginia Grown program. This survey should take approximately 5 to 10 minutes to complete. Your time and input are greatly appreciated!
If you have any questions about the survey, please contact us at 804-225-3663 or email
1. Which of the following best describes you? (Check one)
Buyer (Wholesale, Direct)
Farmers' Market Manager
Local/State Agency Representative
Stakeholder (Farm Bureau, Schools, Commodity Board, Distributor)
2. Please indicate the zip code of the city/county where your business operates or for consumers, where you reside.
3. How long have you/your business participated in Virginia Grown? (Check one)
Less than 1 year
1 -5 years
6 - 10 years
More than 11 years
4. How did you first hear about Virginia Grown? (Check One)
(Virginia Department of Agriculture)
Virginia Department of Agriculture Facebook/Instagram/Twitter
Virginia Department of Agriculture Contact
Virginia Cooperative Extension
Word of Mouth
Saw the Virginia Grown logo displayed at a farmers' market, grocery store, farm stand, etc.
5. What does Virginia Grown mean to your business or organization? (100 words or less)
6. How are you utilizing Virginia Grown? (Check all that apply)
Participation in Farm.Fresh.Pledge! Campaign
Listing on VirginiaGrown.com
Virginia Grown logo on my product, social media, and other marketing materials
I do not use Virginia Grown
7. To the best of your knowledge, has participating in Virginia Grown increased sales for you/your business?
8. What do you like about Virginia Grown? (Check all that apply)
Searchable listings on VirginiaGrown.com
News and Information
The Virginia Grown Logo
The following questions will refer to the Virginia Grown logos pictured below.
9. Which of the following best describe your feelings about the Virginia Grown logos pictured above?
Like them very much
Like them somewhat
Feel neutral about them
Dislike them somewhat
Dislike them very much
10. How recognizable is the logo(s) to you?
Not so recognizable
Not at all recognizable
11. If you are using the logo(s), how relevant is the logo to your farm's/organization's/business's needs?
Not so relevant
Not at all relevant
12. If you are using the logo(s), how well does the logo reflect your business/farm/organization?
Not so well
Not at all
Thinking about the Virginia Grown website (
), please answer the following questions.
13. How often do you visit VirginiaGrown.com?
1-5 times a month
6 or more times a month
1-5 times a year
6 or more times a year
I don't use VirginiaGrown.com
14. Why do you use VirginiaGrown.com ? (Check all that apply)
To search listings
To add or update my listing
To order Point-Of-Sale Materials, literature, Farm.Fresh.Pledge! cards
For news and information/resources pertinent to the industry and my business
15. When visiting VirginiaGrown.com, what do you like about the website?
16. What changes would you like to see made to VirginiaGrown.com?
17. Please rate the ease of use for VirginiaGrown.com?
Hard to Navigate and Find What I Am Looking For
Easy to Navigate, I can Always Find What I Am Looking For
18. Please indicate which resources you would like to see available through Virginia Grown and VirginiaGrown.com.
Links to industry news and information
Updated, mobile-friendly website
Facebook page or other social media
19. Where can Virginia Grown and VirginiaGrown.com use some improvement?
20. What is your preferred method of communication?
21. If you would like to be included in future communications regarding the Virginia Grown program, please enter your name and email address here.
22. Please include any additional comments below.
Thank your for completing the survey. If you have any questions regarding the survey, please email us at
or call 804-225-3663.
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