New Brand Form
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Brand Name *
Country of Origin *
Contact Name (Full name) *
Contact E-mail *
please include a valid email address eg. johnsmith@gmail.com
Contact Number # *
Include country code eg. +1 
Brand Inception Year *
Annual turnover for the year 2021 (USD) *
Annual turnover for the year 2022 (USD) *
Annual turnover for the year 2023 (USD) *
Growth 2023 vs 2022 (%) *
Current Retail Footprint *
Please include all retail footprint (countries where available)

Top 3 Retailers *
Brand Category *
Required
Specify if any other product categories
Category split for fragrance (in %) *
Please enter 0-100%
0% if no fragrance in the portfolio, 100% if only fragrance in the portfolio
Category split for skincare (in %)
*
Please enter 0-100%
0% if no skincare in the portfolio, 100% if only skincare in the portfolio
Category split for makeup (in %)
*
Please enter 0-100%
0% if no makeup in the portfolio, 100% if only makeup in the portfolio
Brand USP *
Target Customer *
Additional Description of Target Customer:
Price Positioning *
Benchmark brands *
Is the brand available in the Middle East? *
If yes, list the retailers
Desired launch target month *
Year + Month eg. June 2024
Interested markets *
Required
Target Annual sales *
in USD
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This form was created inside of Chalhoub Group.