Goal: As participants in the SNAC Marketing Competition, you will develop an appealing marketing campaign that utilizes the results of the Utah Health Values Study and emphasizes the importance of fruit and vegetable consumption in maintaining and improving health. The winning campaign will be eligible for up to $2,000 in prize money.
NOTE: Only projects that score at least 80% on the scoring rubric will be eligible for prize money.
Sponsor: The purpose of the State Nutrition Action Coalition (SNAC) is to provide a unified message about the importance of nutrition and physical activity to the citizens of Utah. SNAC members include the Department of Health, WIC, Utah State University Food $ense and EFNEP nutrition education programs, Get Healthy Utah, Department of Workforce Services, Utah State Board of Education, Child Nutrition Programs, Utahns Against Hunger, and the International Rescue Committee. Some of the local initiatives SNAC has lent its support to include Double Up Food Bucks at farmers markets, Utah School Breakfast Expansion Team (UBET), and the Inter-generational Poverty initiative.