Kazakh-British «IDEAFest Business Idea Competition»
Pitch competition «IDEAFest Business Idea Competition» is open for all the students and alumni!

Competition Date is April 16, 2019, 14:00-17:30

A competition will be held at Kazakh-British Technical University

Call for applications is open from March, 28 until April, 5, 23:59 Almaty time

Event organisers: Henley Business School, Reading University, Kazakh-British Technical University, Kurmangazy Kazakh National Conservatory

Students may enter as sole participants or in teams - a maximum of four students.

Your full name *
Your answer
Email address *
Your answer
Occupation *
Your answer
Phone number *
Your answer
1. Please, describe what is your idea about (maximum 100 words). We expect you to record a short pitch video using your mobile and provide a link here (please, upload it on Youtube). *
Your answer
2. What is the market for your idea? What potential market failures your idea might cover (this might be a problem or a gap in the market/industry)? *
Your answer
3. Please, describe here how you will enter the market and reach a potential customer. What is your selling strategy (is it a direct selling or distribution intermediaries)? *
Your answer
4. What are your competitive advantages? (Please, summaries here how are you better than your competitors) Potentially, you can answer the following questions from the customer perspective: Why should I buy your product? How are you better than others (e.g. cheaper and/or delivering products much faster)? What is for me in this idea?) *
Your answer
5. How are you going to make money? (You have to understand how you are going to run your business. Try to answer the question: What is the potential income your company can get during the first 2-3 years). *
Your answer
6. What are your income and expense forecasts and how will you finance your business? (What are your approximate projections for income and expenses? How much money will it take to run your business? How much should your business get in year 1?) *
Your answer
7. What are the potential risks your business might face? (This may be competition (because competition will react to your entry into the market, and there will be supporters, imitators of your idea if it gets market demand), new technologies, current financing and loss of key people) *
Your answer
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