Legal Connect with Google - Boston Bar Association - March 6, 2017
A search marketing workshop, taught by the search nerds from Google and Mockingbird! This session is hosted by the Boston Bar Association in their office and features speakers from both Google and Mockingbird. Learn to conduct a comprehensive 141 point audit of your own online marketing efforts using the tools and techniques of Adwords and SEO pros.

Cost: Free
When: March 6, 2017. 8:30-3:30 Informal cocktails and networking to follow.
Where: Boston Bar Association. 16 Beacon St, Boston, MA 02108

The Workshop
During this intensive Workshop, experts from Google and Mockingbird guide attendees through a 12 page worksheet to evaluate the efficacy of their current online marketing efforts, with an eye towards identifying specific weaknesses or missed tactics. This is NOT a conference with talking heads delivering thinly veiled sales pitches from sponsored powerpoints, but instead a hands-on, interactive education, empowering attendees with actionable tools & tactics.

This is a HANDS ON workshop, you will need a laptop, smartphone and access to your Google Analytics, Webmaster Tools and AdWords accounts.


To sign up, fill out the form below

Agenda
The Online Legal Marketplace
Google Analytics and Business Metrics
Search - Organic
Search - Local
Search - Paid
Name
Your answer
Email
Your answer
Firm
Your answer
Eligibility
This event is available exclusively to lawyers and in-house law firm marketers only.
I can't attend the January event, but please email me when registration opens for future events.
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