PPC/Digital Ads Executive
Have you gone through the job description? *
If not, please go to marketingmasala.com/jobs and refer the digital ads executive job post.
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Your name
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Your active email ID *
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Your phone number *
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Your current company ( if applicable) *
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Your current or last CTC *
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Your designation at your current or last company *
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Your notice period at the current company ( if applicable) *
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Why do you want to join a startup and not a corporate/established company? *
Be as descriptive as possible
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How would you rate your knowledge and experience regarding Google Adwords? *
Low
Proficient
Example to support your rating about Google Adwords *
Best if you can talk about the previous work, the impact it had and the the challenges that you faced.
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How would you rate your knowledge and experience regarding Facebook Ads? *
Low
Proficient
Examples to support your rating about Facebook Ads *
Best if you can talk about the previous work, the impact it had and the the challenges that you faced.
Your answer
How would you rate your knowledge and experience regarding Google Analytics? *
Low
Proficient
Examples to support your rating about Google Analytics? *
Best if you can talk how you measure ads reporting via Google Analytics. The more details, the better.
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How would you handle this Adwords situation ( see description) ? *
You are managing Google text adwords for this landing page : https://goo.gl/1hAaMD where people searching for "Vietnam Tours" are being shown text ads for this landing page. Provided that your current CTR is above 10% and your ads always rank between position 1 and 3, your client tells you that leads are not coming ( leads can signup on landing page as you can see from the link), what areas will you check for and how will you improve the click to lead ratio ?
Your answer
How would you handle this Facebook Ads situation ( see description) ? *
Consider that you are promoting this Buddhism Course : https://goo.gl/bSedEH on Facebook ads. The goal is to get people to fill the form at the bottom. Give details on what will be the different types of FB ads targeting will you use and a brief concept of the visuals that you plan to use for different types of personas that you choose.
Your answer
Write an adwords copy for the following landing page ( see description) *
Landing page : http://www.goshly.com/ | Write an adwords copy with headline 1, 2, display link and adwords extensions that you feel are important to go for this landing page | Consider that we are advertising this for the keyword " drag and drop website builder"
Your answer
Write an FB ads copy for the following landing page ( see description) *
Landing page : http://www.goshly.com/ | Write an FB ad copy with caption, link preview text and display link. Consider that one ad is for banner and one is carousel | Describe to us how the ad copies and structure would be.
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Analyse this report from google analytics ( see description) *
Objective is : To grow QUALITY traffic | Which channels would you suggest the client to work on or drop | Link to analytics report : http://goo.gl/Q3XhAx
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