Getting started with The Zombie Guide to Public Speaking
You will need to get all of these questions right to move on to the next part of your puzzle. All of these ideas are in Chapter 1.
"Selective Scrutiny" is:
We need to push audiences to parallel processing.
WATTage, or, the "willingness and ability to think"
We judge the plausibility of a claim and ignore premises.
We judge the plausibility of a claim and add our own presumed premises.
Which of the following is NOT peripheral route persuasion?
Lenght of Message
Number of Arguments
What theorist argues that the essence of communication is connecting experiential horizons?
Gregory Bateson's work suggests that humans are bad at:
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