Quiz Marketing #3
Jay Conrad Levinson made a distinction between “You Marketing” and “Me Marketing”. Which is the right one to follow? *
1 point
You can get Email Addresses through Facebook. *
1 point
In Facebook, the “Ask a Question” feature, intending to launch a poll, is useful for a nonprofit for the following reasons: *
1 point
Which factors seem to increase the possibility of a Facebook fund-raising campaign to be successful through “Causes”? *
1 point
Tweets in clear and properly constructed sentences, using just a couple of hashtags, get more attention. *
1 point
As on Google+, on YouTube the principle of relevant content applies: The more people share, watch or comment on a video of yours, the more it appears on searches. *
1 point
Is it possible to customize email templates, have analytics to track click-through rates and integrate social media platforms including Facebook, Twitter, LinkedIn and Google+? *
1 point
Social media should facilitate connections between you and your supporters - not among your supporters. *
1 point
Is it proper to leave your supporters speak in their own voice through Social Media ? *
1 point
Messages on Social Media have a short lifespan. *
1 point
Crowdfunding is for free. *
1 point
“Crowdrise” (https://www.crowdrise.com/) is a platform that allows individuals to start their own personal campaigns on behalf of charities/causes. *
1 point
What is a “Shop to Donate”? *
1 point
A “Charity Mall” is a webpage that has concluded agreements with many online stores and gives commission to charities. *
1 point
The posts you see on your Facebook feed or in the results of your Google Search are listed in chronological order. Is this correct? *
1 point
If you fail in one Social Medium, leave it and try another one. *
1 point
You should always monitor and evaluate your organization’s marketing strategy. Here are some questions that you should ask. Which one is the most important ? *
1 point
Project the message that you are a unique group that cares for a specific cause. *
1 point
Blogs are a great way to express your point of view about your organization and promote the work you are doing. Blogs allow you to: *
1 point
Whatever your goal – raising awareness of your organization’s mission, attracting volunteers, generating funds or finding board members – social media can help. Are all social media of the same value for each project? *
1 point
A blog is: *
1 point
I need a Gmail account to have a Google+ and a YouTube account. *
1 point
You can measure your organization’s influence in social media through: *
1 point
Google+ Communities is of special interest to nonprofits because it: *
1 point
Online advertising includes email marketing, mobile advertising, social media marketing and many types of display advertising such as banner ads. Online advertising is: *
1 point
The most promising and popular tool to fund nonprofits is crowdfunding. It generally takes place via a generic fundraising platform such as Kickstarter, Indiegogo or RocketHub. *
1 point
Crowdfunding platforms are only about collecting money. *
1 point
Which site from those mentioned below is a “Charity Mall”? *
1 point
“JustGive” (https://www.justgive.org) is a site on which individuals can make donations to nonprofits focusing on humanitarian causes. *
1 point
Submit
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