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Revenue Growth Roadmap - Business Deep-Dive Questionnaire
The first step in our Business Deep-Dive is for you to fill out this questionnaire. Once you've finished, you can schedule a call with us to discuss your answers further and help you with any questions you were unsure about.
If you're not sure how to answer any of the questions just leave it blank and we'll walk through it together on the call.
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What is your why? What are the core beliefs and values of your business?
Your answer
And why did you decide to offer your main product/service?
Your answer
And how does the business fulfil these core beliefs and values?
Your answer
What made you decide to start the business? Is there a story behind it?
Your answer
What's your current monthly revenue?
Your answer
What's your profit margin?
Your answer
What's your average customer lifetime value (LTV)?
Your answer
What's your average order value (AOV)?
Your answer
Please provide links to your favourite reviews of all time.
Your answer
Have you received any reviews by email or other method that you would like to share with us?
Your answer
Where / how do you collect customer reviews?
Your answer
Do you have a review handling process? If so, please give us a little information on this process.
Your answer
Do you contribute to any causes or get involved in any community activities/initiatives? Do you have any wellness programs or perks in place for your staff?
Your answer
What initiatives, programs or causes would you like to include in your future business contributions to your staff, community or planet?
Your answer
What is your vision of the future for your business, your staff and your community? How do you see your place in this reality?
Your answer
What burning desire or need does your product fulfil for your customer?
Your answer
What practical problem/s does your product solve?
Your answer
What emotional problem/s does your product solve?
Your answer
What is your USP? How is your product/service better than any other option your prospect might have? (Including doing nothing)
Your answer
Are there any draw-backs to your product/service? Any common complaints?
Your answer
List your biggest competitors - what other brands or services could you prospect use to solve their problem?
Your answer
Tell us a bit about your target customer? Who is your IDEAL customer?
For example: how old are they? Are they male or female? Do they have children? Hobbies? How much do they earn? etc.
Your answer
Now tell us a bit about what drives them? What do they love?
Your answer
And what do they really hate? What are their pain points and pet peeves?
Your answer
What is the underlying cause of their pain and what is keeping them stuck?
Your answer
Why is it important for them to fix the problem that your product solves?
Your answer
If your customer was to use your product, what would they consider a miraculous outcome? What would really exceed their expectations?
Your answer
And what outcome/s does your customer dread the most?
Your answer
What would you like your monthly revenue to be in 12 months from now?
Your answer
What would you like your average order value to be in 12 months from now?
Your answer
What would you like your customer lifetime value to be in 12 months from now?
Your answer
Do you have any social media goals?
For example, engagement rates, follower growth etc.
Your answer
Do you have any goals for sustainability or positive impact?
E.g. to be carbon negative by next year, to get certified as a B Corp company, etc.
Your answer
Do you have any internal goals for positive impact for your staff/team?
E.g. staff perks, pay rates, bonuses, engagement programs etc?
Your answer
You're all done!
Thanks for all the info. If you haven't already, you can use this link to schedule a call with us to we can go through all of this together and get a deeper understanding of each area 👉
https://msgsndr.com/widget/booking/OGVxWQBOS7i4yZokZVDa
See you then!
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