Virtual Reality Presence Impact on Travelers' Behavioral Intention
As a research student from the PhD program in Tourism Management at the Eastern Mediterranean University in Northern Cyprus, I cordially invite you to participate in a research study revolving around the role of Virtual Reality (VR) experiences in travelers' decision making process and behavioral intentions regarding online booking. The purpose of this study is to examine the role of visually pleasing VR experiences in travelers’ decision comfort and purchase intentions for online hotel booking. Your participation will involve answering questions about your experience of a 360-degree VR video and virtually being in a hotel.
Thank you for taking the time to participate in this study.
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1) Do you often go to travel?
2) Do you typically travel for business or personal reasons?
For personal reasons
3) Do you like staying at hotels?
4) Have you ever used Virtual Reality before?
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