A campaign partner is an individual or organization that actively participates during Money Smart Week with the approval of the Federal Reserve Bank and at the discretion and approval of state and local campaign leadership.
Current partners include businesses, financial institutions, schools, libraries, not-for-profits, government agencies and the media. Individuals and organizations are considered partners upon agreeing to one or more of the following: provide educational materials, instructors, or seminars for consumers; provide facilities to host events, sponsor events or promotional materials; leverage resources to publicly support or endorse Money Smart Week.
To ensure we have a complete list of participating partners and in order to capture ALL information relevant to our local campaign, we have added this additional registration process for Georgia which includes optional registration for Georgia's 2018 planning team.
1. Money Smart Week National: partner registration through the www.MoneySmartWeek.org website ensures that your organization (if approved) will be listed on the partner list in the 2018 Annual Report to be released in the fall.
2. Money Smart Week Georgia: partner registration through this form for the 2018 "local" campaign "IF APPROVED" ensures that your organization will be included on our "Approved Partner" list on our local website, in our online and print calendar of events for the campaign week and in our local annual and special reports.
1. COLLEGE & UNIVERSITY – Under the direction of the Money Smart Week Georgia College & University State Chair and co-chairs, this group will reach out to colleges and universities to assist in coordinating on-site programming for students. If needed, the group will also help develop a promotional strategy for reaching and encouraging students to participate in Money Smart Week activities at their school or in the community.
Volunteer Opportunities: GeoCache for College Cash Events
2. KICK-OFF – If needed, this group will help execute the planning for the community kick-off event being held the first day of the campaign week and the planning and execution of the community partner kickoff. This group will recommend and secure a venue, speakers, invitee list, agenda, room set-up and sponsor as needed.
3. MEASUREMENT – This group will be responsible for following-up with partners to ensure everyone submits their partner and participant surveys as well as event attendance numbers. In Addition, this group will collect copies of any event photos or promotional materials created by partners. The group will then report all data to the Money Smart Week Georgia Leadership Team for our annual and special reporting, and to the Chicago Federal Reserve for compiling results for national annual reporting.
4. MEDIA (media relations experience preferred) – With guidance and direction of the Federal Reserve and the Georgia State Chair, this group will be responsible for an overall strategy to promote the campaign week in the media and for creating an "approved" speakers bureau with varying expertise to be "on-call" to promote the week through the media. This group will leverage media relationships to secure publicity through local television, radio, online, and print outlets. Pitches will be made for coverage prior to and during the campaign.
5. MONEY SMART YOUTH
5A. MONEY SMART ELEMENTARY STUDENTS (grades k-5) - This sub-group will be responsible for choosing and organizing activities for elementary school aged children and finalizing the rules and guidelines. The group will also be responsible for promoting the activities through the school systems and the media if possible.
If a contest is chosen for an activity, submissions will have to be reviewed by the group to determine finalists, then the group reviews finalist entries to pick a winner and possible runner-up. The group will also be responsible for securing prizes for the winners and finalists as applicable.
Program ideas: Piggy Bank Pageant and Poster Contest.
5B. MONEY SMART KIDS READ & MONEY SMART WEEK KIDS READ (ages 3 and up)
Volunteer Opportunities: Readers and assistance with complementing children's activities.
5C. MONEY SMART KID (grades 6-8) and TEEN (grades 9-12) CONTESTS – Under the direction of the Greater Atlanta contest sponsor, COUNTRY Financial, and the contest leadership team, the group will be responsible for promoting the contest through the Greater Atlanta school systems and the media if possible. Essays will have to be reviewed by the group to determine finalists, then the group interviews each finalist to pick a winner and runner-up for each category. The group will also be responsible for securing a scholarship or other prizes for the winners and finalists. Timeline will be provided.
5D. TALK WITH OUR KIDS ABOUT MONEY DAY (middle school grade 7 but can be adapted to any grade level).
School Program: Money Fairs and various lesson plans - this sub-group will be responsible for promoting the program through the Georgia school systems and the media if possible and arranging for fair displays at selected public libraries for community viewing and engagement. The group will also be responsible for an overall strategy to promote the Home Program's various lesson plans and activities to parents.
6. PROGRAMMING/CURRICULUM – This group will work with partners to determine available program topics/presenters and venues. The group will monitor details to keep duplication of programming to a minimum, as well as facilitate the scheduling of programs at libraries, schools, community centers, etc.
*All third party presenters are required to complete the national and local registration process.
7. PROMOTION – To maintain the quality of the Money Smart Week Georgia Campaign promotions, this group is responsible for approving collateral materials (flyers, posters, etc.) created by partners and an overall strategy to promote the week in the community including social media.
This group will be in charge of the distribution of calendars, flyers, posters, bookmarks or any other collateral materials that are created to promote the website/calendar of events. Calendars and promotional materials have typically been distributed through partner organizations, local schools and library systems, at festivals, fairs or sporting events, as well as high traffic areas of the city/county.
The social media sub-group will be responsible for the campaign’s social media presence and an overall strategy to promote the campaign week on various social media platforms. The group will also be responsible for identifying and sharing our partners related educational blog posts, articles, webinars and twitter chats.
8. WORKPLACE – This group will create a strategy to reach businesses for on-site employee programming. This group will identify and schedule volunteer partners to conduct such events. The group will also encourage businesses to use their own financial education materials/resources during MSW and/or promote the overall campaign.
Our goals are to:
1. build on the statewide provider network created for the Money Smart Week® Georgia campaign,2. create value for our community partners by raising "greater" awareness of their available asset building programs and services,3. help make programs and services are as easily accessible as possible to residents in their communities.
Asset Building/Community Development areas of focus for the project are along the continuum of education, resources and support services in the areas of Financial Assets & Income, Businesses & Jobs, Housing & Homeownership, Education, Healthcare and Community Engagement.