Red Angus eBlast Promotion

A Red Angus eBlast reaches more than 4,200 RAAA members and commercial bull buyers with your direct message. Alert them when your catalog and videos are online, then remind them to attend or tune in on sale day.

Advertisers may use an ad that ran in the Red Angus Magazine or supply a new ad.


COST: $125/eBlast • $300/RUSH eBlast

Submit eBlast ad files to: eblasts@redangus.org


eBlasts must be ordered and ALL materials submitted by Wednesday at 5 p.m. CT the week preceding the date the eBlast deploys to avoid rush fees.  (For example, if your eBlast is set to deploy Oct. 10, 2023, your materials must be submitted by 5 p.m. CT on Wednesday, Oct. 4.) eBlasts received after this deadline will be charged the $300 rush rate, and are subject to staff availability. Please order early to ensure your eBlast can be produced and sent. Same-day eBlast orders will not be accepted.

• eBlasts will not be created on weekends or holidays.

• eBlasts can be scheduled in advance, and time specific if requested.

• Natural-disaster-related sale cancellations receive two free eBlasts if requested.

• Special fundraisers or junior events may be considered for a free eBlast.


Preferred Materials and Mechanical Requirements

PREFERRED FILES: JPG

ACCEPTED FILES: PDF, TIF, EPS

FILES NOT ACCEPTED: Microsoft Publisher, PictureIt, PowerPoint,

graphics placed in Microsoft Word

Photo and graphic files must be a minimum of 150dpi.

Line art files must be a minimum of 600dpi

Photos must be shot at highest quality (1200 x 800 minimum).

Do not send low-resolution files taken from websites.

Convert all files to RGB. We will not guarantee the color if we have to convert. 

All graphics must be high resolution.

All fonts must be embedded. We will not guarantee quality if you send low-resolution files.

No crop marks or printer marks preferred.

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Ranch Name *
Contact Name *
RAAA Membership #
Mailing Address *
City *
State *
Zip Code *
E-Mail Address *
Phone Number(s) *
Which Red Angus Magazine ad do you want to eBlast (month, year)? *
(If you'd like to send a different graphic, just indicate so and email the ad to eblasts@redangus.org.)
eBlast Rates *
eBlasts are limited to promoting sales or genetics; no commercial ads. Please see the eBlasts Deadline above for deadlines. Rush eBlasts will not be created on weekends or holidays. Rush eBlasts are dependent on staff availability. Same-day eBlast orders will not be accepted.
Blast date *
What day(s) would you like your eBlast to go out? Please see the eBlasts deadline above. Rush eBlasts will not be created on weekends or holidays. Rush eBlasts are dependent on staff availability. Same-day eBlast orders will not be accepted.
eBlast Subject Line *
This is what will appear as the email subject when people receive your eBlast. Be succinct, creative and to the point. Recommendation: less than 60 characters.
eBlast Headline *
This is the first bold line at the top of your eBlast. Emphasize your call-to-action – “View catalog online,” or “Click to watch videos” – to encourage more interaction from eBlast recipients. Again, succinct, to-the-point headlines will perform better.
Sale or Event Day of the Week *
For multiple days, select "Other" and fill in the days of the week
Sale or Event Date *
(Month, Date, Year) For a non-date-specific event, just enter "XXX."
Sale or Event Time *
Start Time (For a non-specific event, just enter "XXX.")
Ranch Name *
As you want listed in the body of the eBlast
Sale Name *
As you want listed in the body of the eBlast
Contact Person(s) *
As you want listed in the body of the eBlast
City and State *
Location of sale as you want listed in the body of the eBlast. Can include building and physical address.
Phone Number (s) *
As you want listed in the body of the eBlast
Email Address *
As you want it listing in the body of the eBlast
Website Address *
As you want listing in the body of the eBlast
Online Catalog Link
As you want listing in the body of the eBlast. If you do not have a link, write "none" in the answer.
Online Video Link
As you want listing in the body of the eBlastIf you do not have a link, write "none" in the answer.
Online Bidding Link
As you want listing in the body of the eBlastIf you do not have a link, write "none" in the answer.
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