West Side Corridor Branding
Welcome!
With a C-COAP grant from City of Saint Paul, WSCO and the Office of Cultural Work are creating a new brand and promotional tools for the West Side in spring of 2026. We are designing a system that can cover the broader West Side as well as help us drive visits to the District del Sol and Capital View corridors. 

What are the goals of this project?
> Create a logo/identity that captures the West Side community
> Drive business and economic growth in the neighborhood
> Provide solutions that work for a variety of commercial needs and settings

This survey includes TWO design directions, a series of FIVE promotional ideas, and SIX taglines. As a local business owner or West Side resident, your feedback makes a big difference. Please complete this survey by 3/31/26 to help us create a strong brand for our community. Thank you!
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What is your zip code? *
Direction 1
What is your first impression when you look at Direction 1? *
Does Direction 1 look and feel like the West Side Community to you? *
What thoughts or feelings come up for you when you look at Direction 1? *
What do you LIKE about Direction 1? (Example: colors, type, imagery, or something else).
What do you DISLIKE about Direction 1? (Example: colors, type, imagery, or something else).
What suggestions do you have to make Direction 1 better?
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