Social Media Intake Form
This survey is designed to gather comprehensive information for developing a social media strategy. The goal is to tailor a social media plan that aligns with the organization's goals, audience needs, and industry standards.
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  Objectives: What are the main goals you want to achieve with your social media presence? *
Required
Competitors: Do you know who your main competitors are? What do you like about their social media presence? Please provide links to their social media pages.
Target Audience: Who is your target audience? Can you describe their demographics, interests? For example: women, 20-40, living in the Toronto area, with interest in health and education. If you don't know who your audience is just write 'don't know'.
*
Brand Voice: How do you want your brand to be perceived on social media? 
*
Required
Content Preferences: What type of content do you want to post?
*
Required
Current Social Media Status: What platforms are you currently active on and would like continue using for your business? 
*
Posting Frequency: How often do you want to post on each platform?
 Key Messages: Are there any key messages you want to consistently communicate?
Approval Process: Who will be responsible for reviewing and approving the content before it goes live?
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