It's Not About You: A Radical Approach to Marketing for Any Industry with Andrea Spirov
Wed, May 27 at 4:00-5:30 pm EST

A 90 minute workshop.

If you’re like most founders, you feel like you've spent a ton of money on marketing that doesn’t work. If you knew what to do differently, you would—but you don’t, and so you feel stuck. Meanwhile, your sales are lagging. Your bottom line isn’t budging. And worst of all, you feel discouraged. Here’s the good news: you can turn this around. In this practical workshop, 'spired Marketing Principal Strategist, Andrea Spirov —a StoryBrand Certified Guide—will share seven simple marketing principles proven to engage customers and grow businesses. You’ll walk away knowing how to capture your customers’ attention and compel them to buy. Participants will craft a one-liner during the workshop (perfect for introducing yourself at The Fourth Floor Happy Hours), and we'll take a look at your websites so you can begin a profitable transformation there.

Takeaways:

- We'll create a one-liner together - you can use it on your website, to introduce yourself, in your email signature and as the jumping off point for the rest of your messaging

- Andrea will review a few of your websites, helping everyone in the group to make critical changes that will increase your conversions and build your email lists

***By signing up, you agree that any contact or personal information may be shared with The Fourth Floor, its affiliates, and other attendees. You also consent to the event being recorded and your name, information, image, audio, and video being published and/or edited in any form. You will also be added to our mailing list so that you can be in the know of all of our upcoming events.


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