SheSpeaks Influencer Application & Rate Request: Hallmark Valentine's Day at Walmart

SheSpeaks has an exciting opportunity with Hallmark Valentine's Day at Walmart. The goal of this program is to create inspiring and emotional Valentine's content focused on shopping at Walmart via online pickup & delivery for Hallmark Valentine's Day greeting cards/gift wrap. You will create content around the idea of creating traditions and memories for Valentine's Day! 

Please answer the questions below and provide us with your rate. We are primarily looking for family, lifestyle, and gift-giving influencers who shop at and post frequently about Walmart. We're looking for influencers who have at least 20K followers on Instagram and TikTok and are U.S. residents. If this describes you, please fill out the form below to be considered for this campaign.


Deliverables:
1 (one) Instagram In-Feed Reel + Cover Image
1 (one) Instagram Story Set (3 frames)
1 (one) Re-share of live IG Reel to IG Story
OR
1 (one) TikTok Video + Cover Image
1 (one) TikTok Story Set (3 frames)

Timing: Content will be created the Week of January 13. Content will go live on or about the Week of January 27.

Exclusivity: Agree to not post any sponsored social content for greeting cards for 30 days (2 weeks before & after posting).

Usage: Allow SheSpeaks, the brand and retailer the rights to use your content on brand website, social channels and media usage for 2 years after publishing your content.

If you have questions, please email rebecca.fox@shespeaks.com
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What is your name? *
What is your age?  *
What is your email address? *
Please indicate which of these gender identities best describes you. *
Required
What do you consider yourself?  *
Required
Please confirm you are a U.S. resident.  *
Required
Where are you located? (City, State) *
Are you a SheSpeaks member? If so, what is your username or email address you use to sign into your SheSpeaks account?
 *
Please confirm that you are available to receive/shop for the products the Week of January 13, share draft photos/videos & captions by January 21 and publish content on or about the Week of January 27. *
Required
Instagram Link (ex: https://www.instagram.com/shespeaksup) or put N/A  *
How many followers do you have on Instagram? (or put N/A). *
Instagram Rate for Reels (Video), Cover Image + Story: Please enter your requested pricing for the following: 1 Instagram Reel and Cover Image + 1 Instagram Story Set (3 frames min.), 1 Share of Live Reel to IG Story. Agree to exclusivity in the greeting cards category for 30 days and agree to give the brand/retailer and SheSpeaks the usage rights to repost any content within their social channels, website and for media for 2 years after content goes live. Please include this exclusivity and usage pricing in the rate you provide. If not applicable, please put N/A. *
TikTok URL (ex: https://www.tiktok.com/@shespeaksup). If not applicable, please put N/A.  *
How many followers do you have on TikTok? If not applicable, please put N/A.  *
TikTok Rate for Video, Cover Image + Story: Please enter your requested pricing for the following: 1 TikTok Video and Cover Image + 1 TikTok Story Set (3 frames min.). Agree to exclusivity in the greeting cards category for 30 days and agree to give the brand/retailer and SheSpeaks the usage rights to repost any content within their social channels, website and for media for 2 years after content goes live. Please include this exclusivity and usage pricing in the rate you provide. If not applicable, please put N/A.
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How often do you shop at Walmart or Walmart.com? *
Have you done sponsored or organic content for Walmart or Hallmark in the recent past? If so, please put the link(s) below! *
Have you done sponsored or organic content in the last 3 months for competitive brands other than Hallmark (ex: American Greetings, Artifact Uprising, Minted, Schurman Fine Papers)? Let us know below or write N/A. *
Please provide a link to a post that showcases intriguing gift-giving content highlighting family, shopping or storytelling. We're looking for awesome photos/videos that align with the themes of this campaign! *
We are looking to showcase a diverse range of relationships, whether it is friendships, galentines, school, classroom parties, teachers, parent/children, etc. Have you ever purchased Valentine's Day greeting cards and gifts for anyone special in your life beyond a significant other? Please explain. *
Please share your content ideas for this campaign! How might you showcase original content that shows emotional and story-telling content centered around Hallmark Valentine’s Day Portfolio of Greeting Cards / Gift Wrap. Content ideas should be centered around family, gift-giving, and making memories. Are there specific Valentine's Day traditions you will feature as a part of your content? 

Please be very specific on who you will be giving a card to and how you will depict your online pickup & delivery shopping journey at Walmart - as we will be sharing your ideas with the brand. 
 *
Please let us know why you think you'd be a good fit to create content for the Hallmark Valentine's Day at Walmart campaign. We share this information with the client so this is your chance to sell yourself and tell us what sets you apart! *
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