Think cost savings and operational efficiency. Or think friction, rote repetition, complex workflows, limited ROI.
Planning & Pre-production: Choosing the topic, researching, securing & scheduling guests, preparing questions or scripts, coordinating recording setup.
Ad Sales & Placements: Contacting sponsors, negotiating rates, determining ad placement (pre/mid/post-roll), preparing ad copy.
Recording, Editing & Post-Production: Capturing audio, editing content, adding music/effects, mixing and mastering for quality.
Creating Metadata: Writing episode title, description, show notes, generating transcripts, preparing episode artwork.
Publishing & Distribution: Uploading to hosting platform, inputting metadata, scheduling release, ensuring distribution across podcast directories.
Promotion & Marketing: Sharing on social media, sending newsletters, updating show website, creating teasers, collaborating with guests for cross-promotion.
Analytics & Measurement: Monitoring downloads, tracking listener retention, analyzing audience demographics, evaluating channel performance.
Feedback & Listener Engagement: Responding to comments, collecting reviews, considering audience suggestions, refining future content based on feedback.