2022 GNI Digital Revenue Launchpad: Publisher Application Form

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Thank you for your interest in our programme GNI Digital Revenue Launchpad for publishers in Europe, Middle East and Africa. Please fill out this brief application form and share a cover letter from an executive sponsor explaining why you are interested in participating.

For more information on the program, see the explainer document linked below or ask your Google point of contact.

Please note the application deadline is on Monday 27th of September.

WHAT IS DIGITAL REVENUE LAUNCHPAD?
The Digital Revenue Launchpad helps publishers understand and test new reader revenue models such as subscriptions, membership or donations and craft an ambitious plan going forward.

FT Strategies has partnered with the Google News Initiative to offer a free Digital Revenue Launchpad programme. It provides publishers with a unique, practical three-month experience that will provide you with a 1:1 support at every step of the early stages of a reader revenue model from discovery to actual testing.

WHO IS IT FOR?
The programme is designed for publishers who have a stream of digital readers of >250k monthly UVs or more, but still no, or very limited, reader revenue model.

It is the right programme for publishers who are thinking about how to develop and market a reader revenue proposition and that have capacity to launch experiments to test certain assumptions.

WHEN IS IT?
From the 31st of October 2022 to the 3rd of February 2023.

Explainer document:

https://drive.google.com/file/d/1o0D3trcT-V3U9Wp_R8ks4KmCmDkDmhdq/view?usp=sharing

For any queries please email digitalrevenuelaunchpad@ft.com

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