To support Hamilton and Niagara-based companies in identifying and pursuing new export opportunities in the European and Indo-Pacific markets. This summit will deliver strategic insights into these regions’ key industry sectors, trade agreements with Canada, and important cultural considerations. Rather than focusing solely on export readiness, the summit emphasizes how to assess and compare markets to determine which ones offer the best opportunities. The session will walk through the use of various tools, review relevant trade agreements, and provide examples from specific countries to highlight the importance of conducting thorough research and properly assessing opportunities based on the unique characteristics of each market.