September 19th -20th
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Disclaimer: The following questions are asked because we have specific demographic needs for each project. We also ask some additional questions to match you into other popular study topics we may have in the future. Your answers are only used to determine your eligibility for research purposes. Focus Group Connection will never share or sell your information. 
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First Name *
Last Name *
Age *
When is your birthday? *
Phone Number *
Gender *
What is your sexual orientation? *
Which ethnicity do you identify with MOST? *
Are you mixed race? More than one race/ethnicity? *
What CITY do you live in *
What COUNTY do you live in *
What STATE do you live in (ex- CA, NY, TX etc.) *
What is your Zip Code *
What region do you live in? *
What area do you live in? *
Highest Level of Education *
Employment Status *
What is your current occupation? (please list previous if unemployed, homemaker or retired) *
What industry do you work in? (please list previous if unemployed, homemaker or retired) *
Annual *Household* income (Everyone working adult in your home combined) *
Marital Status *
Do you own or rent you home? *
What type of home do you live in? *
If you have children, how old are they? *
Required
What is the year of your vehicle? *
What is the Make of your vehicle? (Ford, Chevrolet, BMW, etc.) *
What is the Model of your vehicle? (Escape, Tahoe, X3, etc.) *

Do you drink alcohol?

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Of the following types of alcohol, which do you drink on a regular basis?

Select all that apply

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Required
If you drink Vodka on a regular basis, which one of the following statements best describes your feelings toward Vodka?   *
How many bottles of Vodka do you CURRENTLY have in your home? 

Please include all bottles. Include those that are full and those that are not. If you have a few of the same bottle, please count each of those separately.

We will ask to verify through selfies, during recruitment.
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If you drink Gin on a regular basis, which one of the following statements best describes your feelings toward Vodka?   *
How many bottles of Gin do you CURRENTLY have in your home? 

Please include all bottles. Include those that are full and those that are not. If you have a few of the same bottle, please count each of those separately.

We will ask to verify through selfies, during recruitment.
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If you drink Bourbon on a regular basis, which one of the following statements best describes your feelings toward Vodka?   *
How many bottles of Bourbon do you CURRENTLY have in your home? 

Please include all bottles. Include those that are full and those that are not. If you have a few of the same bottle, please count each of those separately.

We will ask to verify through selfies, during recruitment.
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If you drink Scotch on a regular basis, which one of the following statements best describes your feelings toward Vodka?   *
How many bottles of Scotch do you CURRENTLY have in your home? 

Please include all bottles. Include those that are full and those that are not. If you have a few of the same bottle, please count each of those separately.

We will ask to verify through selfies, during recruitment.
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If you drink Whiskey on a regular basis, which one of the following statements best describes your feelings toward Vodka?   *
How many bottles of Whiskey do you CURRENTLY have in your home? 

Please include all bottles. Include those that are full and those that are not. If you have a few of the same bottle, please count each of those separately.

We will ask to verify through selfies, during recruitment.
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If you drink Tequila on a regular basis, which one of the following statements best describes your feelings toward Vodka?   *
How many bottles of Tequila do you CURRENTLY have in your home? 

Please include all bottles. Include those that are full and those that are not. If you have a few of the same bottle, please count each of those separately.

We will ask to verify through selfies, during recruitment.
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If you drink Cognac on a regular basis, which one of the following statements best describes your feelings toward Vodka?   *
How many bottles of Cognac do you CURRENTLY have in your home? 

Please include all bottles. Include those that are full and those that are not. If you have a few of the same bottle, please count each of those separately.

We will ask to verify through selfies, during recruitment.
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Please tell me which of the following brands you are aware of.
Select all that you are aware of
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Required
Please tell me which of the following you have purchased for your own consumption within the past 3 months.
Select all that apply
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Required
Please tell me which of the following you drink most often and is your preferred brand(s)
Select all that apply
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Required
Please tell me which of the following are your top 5 favorites. 

Select only select up to 5. You do not have to pick 5, but please do not select more than 5.
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Required
Please tell me which is your #1 favorite on this list, if you had to pick one.

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Please tell me which of the following you CURRENTLY have in your home

Select all that apply. We will ask for selfies with the options you select.
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Required
Please tell me which of the following you would NEVER buy
Select all that apply. 
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Required
Are you conformable enough and willing to upload photos/videos to an online platform to participate in this study? *

How often do you socialize outside of your home, i.e. in bars/ pubs/ restaurants/ clubs/ music venues, etc.?

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How often do you enjoy drinking alcohol while at home?  NOT in a bar/ restaurant?

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On a scale from 1 to 10, with 1 meaning “Not at all open” and 10 meaning “Extremely open”, how open would you be to trying a new a type of Alcohol you’ve never tried before?

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Not at all open
Extremely open
The platform to participate in this online discussion will be Zoom. To participate, you’ll receive a link in an email, be asked to start your webcam and microphone, and then you’ll be able to participate in the discussion. How confident are you that you can successfully use or figure out how to use Zoom to participate in the session? 
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Which of the following statements best describes you in a group situation? *
When, if ever, was the last time you participated in a market research study in person, over the phone, or online? *
If you participated in a study in the past 12-months, what was the topic? 

If you have not participated in any studies, please put "NA."
Are you or is any member of your household currently employed by, previously employed by, or retired from any of the following types of companies *
Required
**IMPORTANT** 

You must have a working Desktop or Laptop computer with high-speed internet, webcam and audio capability to participate in this study. Do you have access to all of these things to participate in this study?
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**IMPORTANT** 

To participate in our Focus Groups, we may ask you to be live on webcam and/or upload selfies and videos of yourself. Are you comfortable with this?
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**IMPORTANT**

If you are scheduled to participate in an online study, we ask that you are in a quiet location without distractions. You MUST participate from a Desktop or Laptop computer. Trying to participate from your cell phone, conducting interviews in your car and/or excessive background distractions can result in termination from the study without pay.

AGAIN!
Trying to participate from your cell phone, conducting interviews in your car and/or excessive background distractions can result in termination from the study without pay.
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**IMPORTANT**

If you are scheduled to participate in an online study, we ask you to arrive 15-minutes early. If you are late AT ALL, you may be dropped from the study, unpaid.

AGAIN! If you are late AT ALL you may be dropped from the study. UNPAID! 
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**IMPORTANT** 

Payment for participation will be paid by check in the mail to your physical home address unless otherwise stated. Payment can take up-to 3-4 weeks. Are you ok with this?

!! PAYMENTS CAN TAKE UP TO 3-4 WEEKS to receive. ARE YOU OK WITH THIS?
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How did you hear about this opportunity? *
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