Blue Frog

The distinguishing characteristic of the Blue Frog case is its emphasis on integrating distinctive material across the curriculum of the School of Business. Intellectual content from the finance, management, and marketing programs is integrated into the financial, managerial, auditing, and ethical accounting material in a manner that enhances the participant's ability to understand the theory and apply it to "real world" business challenges.

Without the use of the Blue Frog case, the topics of valuation, sustainability, controls and risk, and ethics and morality would be addressed in unrelated cases throughout different courses. By instead addressing these topics with a single integrated case, participants may learn to more effectively apply an integrated perspective to business case analysis and decision activities.

Do you believe that the Blue Frog case has achieved these goals? Please answer the following four anonymous questions.

For each question, please use a scale of 1 to 5 where:

A score of 1 means:
The Blue Frog's integrated case approach is an FAR WORSE approach in comparison to one that utilizes unrelated cases in different courses.

A score of 2 means:
The Blue Frog's integrated case approach is a SOMEWHAT WORSE approach in comparison to one that utilizes unrelated cases in different courses.

A score of 3 means:
The Blue Frog's integrated case approach is an EQUIVALENT approach in comparison to one that utilizes unrelated cases in different courses.

A score of 4 means:
The Blue Frog's integrated case approach is a SOMEWHAT BETTER approach in comparison to one that utilizes unrelated cases in different courses.

A score of 5 means:
The Blue Frog's integrated case approach is a FAR BETTER approach in comparison to one that utilizes unrelated cases in different courses.