Digital Marketing Masterclass:Green Field Marketing: Scaling Your Business with Identifiable Customers in Social Media 數碼營銷大師級課堂:使用社交媒體 開發潛在客戶秘訣
講者:Mr. Philip G Chiu (Beyond Media Global Limited 創辦人兼行政總裁)
日期:10月27日(週六)
時間:下午3時 - 下午4時
地點:新特蘭大學香港分校 - 中環雲咸街1-3號南華大廈7樓 (中環地鐵站 D1出口轉右)

講座重點:
策略: 透過總體策劃,增強現有受眾的營銷策略
實踐應用:- 透過互動數據,劃分受眾區隔
- 時間區隔
- 如何於社交媒體培植客戶
應用遊戲活動

Digital Marketing Masterclass:
Green Field Marketing: Scaling Your Business with Identifiable Customers in Social Media
Host: Mr. Philip G Chiu (Beyond Media Global Limited Founder & CEO)
Date: 27th October (Saturday)
Time: 3PM - 4PM
Address: 7/F South China Building, 1-3 Wyndham Street, Central, Hong Kong (MTR Central Station Exit D1)

Highlights:
Strategy: Augment Current Audience Marketing Tactics with Overall Strategy
Learn Implementation:
-Learn Audience segmentation based on interaction
-Learn Time Segmentation
-Learn how to Nurture Customers on Social Media
Apply in Real Time:
-At the end of the lecture, we will split into teams to apply the knowledge learned and have a Winner Takes All Contest.

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