Fourth of July Downtown Ames Business Sign Up
This Fourth of July Downtown Ames Business Sign Up is for brick-and-mortar businesses located in the downtown district. We would like to know if you will be open on the Fourth of July, whether for all day or for specific hours related to the Fourth of July Parade. Entries on this form are due May 25, 2026.

We will be primarily coordinating via email, so please check your inboxes for updates. Please direct all questions to sarah@amesalliance.com

This registration form is for businesses located in the Downtown Ames Business District. If you do not know if your business is within the district, please visit downtownames.org or contact Ronnie Olson at ronnie@amesalliance.com.

If you are looking for the form to register a parade entry, please follow this link.
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Frequently Asked Questions

What is the Downtown Ames Fourth of July Parade?  The Fourth of July Parade is one of the largest events of the summer and a community favorite! Don your red, white, and blue, and help us celebrate Independence Day at this family-friendly event! The parade will begin at 11:00am.

Is there a theme for the parade? Yes, there is! The 2026 Parade theme is: “Happy Birthday, America!” Celebrate the nation’s birthday with red, white, and blue decorations, festive floats, and all-American fun for the whole family. 

Need some inspiration? Here is what participants did last year: https://amesalliance.com/news/2025-photo-galleries/ 

What time is the event? The parade runs from 11:00am-1:00pm. We start staging at 9:00am and attendees line up in Downtown early! 

What else happens during the parade? Food trucks are located on Burnett from Main St to 5th. A full list will be listed at downtownames.org. 

How can I help promote the event? 
You can download social media files to create your own coordinating assets for the event here:


We encourage you to share the event on your own social media channels and website

In addition, we strongly encourage businesses to like, comment, and share event posts from the Downtown Ames Facebook page. Last year alone, the Downtown Ames Facebook page reached 1.9 million views. When your business engages with these posts, it boosts the post’s visibility in Facebook’s algorithm which helps the event reach more people and increase exposure for your business at the same time. Your engagement helps keep your business name in front of a highly engaged, local audience and can lead to increased awareness and foot traffic.

Business Name *
Business Address *
Preferred Contact Person *
Is your business located within Downtown Ames?
This event is open to Downtown Ames businesses only. Thank you in advance for understanding! 
*
Will you be open or closed on July 4, 2026?
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If you will be open, please list your hours.
Are you running business specials? Let us know below!
If you change your special, please contact sarah@amesalliance.com so we can update the website ASAP! 
A copy of your responses will be emailed to the address you provided.
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