MEDICAL APPLICATIONSSocial networks are beginning to be adopted by healthcare professionals as a means to manage institutional knowledge, disseminate peer to peer knowledge and to highlight individual physicians and institutions. The advantage of using a dedicated medical social networking site is that all the members are screened against the state licensing board list of practitioners. The role of social networks is especially of interest to pharmaceutical companies who spend approximately "32 percent of their marketing dollars" attempting to influence the opinion leaders of social networks.
LANGUAGES, NATIONALITIES and ACADEMIAVarious social networking sites have sprung up catering to different languages and countries. The popular site Facebook has been cloned for various countries and languages and some specializing in connecting students and faculty.
SOCIAL NETWORKS FOR SOICAL GOODSSeveral websites are beginning to tap into the power of the social networking model for social good. Such models may be highly successful for connecting otherwise fragmented industries and small organizations without the resources to reach a broader audience with interested and passionate users. Users benefit by interacting with a like-minded community and finding a channel for their energy and giving.
BUSINESS MODELFew social networks currently charge money for membership. In part, this may be because social networking is a relatively new service, and the value of using them has not been firmly established in customers' minds. Companies such as MySpace and Facebook sell online advertising on their site. Hence, they are seeking large memberships, and charging for membership would be counter productive. Some believe that the deeper information that the sites have on each user will allow much better targeted advertising than any other site can currently provide. Sites are also seeking other ways to make money, such as by creating an online marketplace or by selling professional information and social connections to businesses.
PRIVACY ISSUESOn large social networking services, there have been growing concerns about users giving out too much personal information and the threat of sexual predators. Users of these services need to be aware of data theft or viruses. However, large services, such as MySpace, often work with law enforcement to try to prevent such incidents. In addition, there is a perceived privacy threat in relation to placing too much personal information in the hands of large corporations or governmental bodies, allowing a profile to be produced on an individual's behavior on which decisions, detrimental to an individual, may be taken.
INVESTIGATIONSSocial network services are increasingly being used in legal and criminal investigations. Information posted on sites such as MySpace and Facebook, has been used by police, probation, and university officials to prosecute users of said sites. In some situations, content posted on MySpace has been used in court.
We took a morning bus (1) Arusha, and after checking (2) a very simple hotel, started our search for a safari company. We went to Sunny Safaris, but nothing seems to be going soon. Next, we went to Cheetah Safaris. They have a safari going (3) Tuesday. It sounds like a good deal (4) $65 a day; we didn't want to search forever, so we chose them. While walking around town this afternoon, we met Joan and Per from Lamu. They introduced us (5) Senara who will be taking the Safari (6) us tomorrow. Later, we had dinner at a less than exiting restaurant.
January 10, 1995
Our first day of safari! Uh, oh! Unfortunately, we had a late start after trying to get some cash for Reiner and Walter. On the way (7) the park, our driver John first stopped (8) two gas stations, and then we went to his house to pick (9) some clothes. We didn't get (10) Lake Manyara until after one o'clock. Can you believe John actually suggested stopping (11) a restaurant before going (12) the park? We all said, "No way!"