Brand Story Accelerator
INSTRUCTIONS: Use this document for a simple way to channel your brand story. Submit the page, and your answers will be automatically sent to you. Don't over analyze this. Go with your gut, we can always edit later!
Email address *
What pissed you off, or inspired you sufficiently, to develop this service/product, or start this business? (Can be a personal reason, like providing a better life for your family, or a service based mission, like providing a high level of care.) *
Your answer
What challenges, or ignorances does the current industry face? Where are people overpaying, suffering, or getting ripped off? *
Your answer
Knowing what you do, why are your services going to be different, and why should someone trust you as a solution? *
Your answer
Explain further from the last question: What is unique or specific about your product, or service that will help your customers avoid the common challenges, or issues faced in your industry?
Your answer
Provide some key words, or short sentences that describe your business MISSION.
Your answer
Provide some key words, or short sentences that describe your VISION regarding the future of your industry that you are helping to create.
Your answer
Name some words, or short phrases that describe the VALUES of your brand.
Your answer
Briefly Describe Your Ideal Customer. They should be well funded, and highly motivated, which might help you narrow in on the "state of mind" this person is in. Who are they, where do they shop and spend time? Spend a few minutes on this one.
Your answer
A copy of your responses will be emailed to the address you provided.
Submit
Never submit passwords through Google Forms.
reCAPTCHA
This form was created inside of Kyle D Marketing. Report Abuse