Social Media Strategy - Research Questionnaire
Please try and answer all the questions as that will help me build the best strategy for your brand.
What is your business/product's goal?
What is your business/product's overall purpose?
What do you or your company aim to achieve with social media?
Who is your target audience?
Which social channels do they use?
What topics and sources of information are most important to them?
What problems can you/your product help them solve?
What would be the tone of your social media updates?
What emotions do you hope to convey through your brand’s visuals and messaging?
What types of content should you want to post on which social platforms?
What type of content best supports your content marketing mission?
What realistic resources do we have?
What is the workflow from content creation to publication?
How often do you want to post new content on social networks?
How do you want measure ROI and define success with my social media strategy?
Please provide URL to Social Profiles, if any.
Send me a copy of my responses.
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