Knitting LIVE! by Vogue Knitting Presents Launch Pad: A Small Business Development Program
Knitting LIVE! by Vogue Knitting presents Launch Pad: A Small Business Development Program

Launch Pad: A Small Business Development Program has been developed as part of Vogue Knitting’s commitment to a future in which our industry better represents the great diversity of our community. This program will provide resources and support for members of our community who are marginalized and who are either just starting a business; in the early stages of running a business; or hoping to become vendors in the future. This program has been conceived specifically to remove barriers to entry for these small business owners. Applications from Black, Indigenous and People of Color (BIPOC) small business owners will be prioritized, but we understand there there are other marginalized groups such as people with disabilities and LGBTQ+ people, or people whose first language is not English, who face barriers to entry across our industry. With this in mind, we welcome applications from everyone.

Participants will be people looking for access to resources/experts to help support their growing business. The time commitment is two hours per week (minimum) over five weeks. A series of online lectures from industry experts will cover topics ranging from business operations and finance to marketing, and from human resources, diversity and inclusion to the kind of business model best suited to your vision. Webinar lecturers will share their experience and provide advice and insight and a wide variety of perspectives from within and outside of the industry.

On completion of the program, participants will have an opportunity to sell and promote their work at Knitting LIVE! New York in January 2020 at a vastly discounted rate.

Though primarily aimed at BIPOC small business owners, applications from everyone are welcome and will be considered, no matter your age, race, ethnicity, gender identity, sexual orientation, religion, or socioeconomic status. Applications will be reviewed and accepted by Diane Ivey, Claudia Carpenter, Glynn Lloyd, and a representative from Vogue Knitting.

The ultimate goal of this program is to increase the diversity within the Marketplace at Knitting LIVE! events this year and into the future, as well as to provide tools that will help your business to flourish elsewhere within the industry. We envision a future in which our industry is more inclusive and more equitable, and are committed to doing what we can to make this happen.

A special thank you to Diane Ivey from Lady Dye Yarns for putting so much thought and effort into this program!
Specifics
Over the course of five weeks this program requires participants to attend a total of 9 x 1-hour webinars that take place twice weekly: every Monday from 12pm—1pm EST and Thursday from 8pm—9pm EST (except November 28, 2019). At the end of each Monday webinar, the speaker will set an assignment that each participant should complete and submit by 3pm EST the following Thursday. Participants will then attend a webinar recap between 8pm—9pm EST when their assignments will be reviewed.

Cost of the program is $125 total. A total of 20 applicants will be accepted. If any net proceeds remain after we have paid for all program costs, Vogue Knitting will donate net proceeds to support charitable institutions.

Each participant will have the opportunity to display their product at Knitting LIVE! New York (January 17—19, 2020). There is a 30 foot x 8 foot booth space dedicated to Launch Pad in the 6th-floor prefunction area (i.e., outside the Marketplace doors). Each participant will receive one side of a standing grid wall (6 feet tall, 30 inches wide) to display their product and will share the space with the other participants. Move-in and setup will happen on Friday, January 17, 2020, from 7am—4:30pm. Marketplace floor opens at 4:30pm.

Cost to vend in this space is $175. Only participants who complete the course will be permitted to vend.
Booth space is valued at $1150 per 10 foot x 8 foot booth.
Applicants will be responsible for covering their own travel, hotel, expenses, and moving/setup/tear down costs.

Deadline for Vendor Accelerator Program Applications: Friday, November 15
Notification of acceptance to the program: Wednesday, November 20
*Deadline for participants to reserve spot and submit payment of $125 for webinar program due before the 1st webinar: Sunday, November 24 
*Deadline for participants to reserve and submit payment of $175 for booth space due after Diane's Thursday webinar: Friday, December 6 (however, if you would like to pay via payment plan, first installment payment is due Sunday, November 24 along with webinar payment)

*A payment plan is available in three installments: November 24, December 8 and December 29. If you would like to purchase a booth space and use a payment plan, you will need to sign up by Sunday, November 24, when webinar payment is due. 


Legal Disclaimer:
The information and materials contained in these webinars is for informational purposes only. It is not legal or financial advice. You should consult with an attorney or other appropriate professional to determine what may be best for your individual needs. Vogue Knitting does not make any guarantee or other promise as to results that may be obtained from using our content. No one should make any investment decision without first consulting their own financial advisor and conducting their own research and due diligence. To the maximum extent permitted by law, Vogue Knitting disclaims any and all liability in the event any information, commentary, analysis, opinions, advice and/or recommendations prove to be inaccurate, incomplete or unreliable, or results in any investment or other losses. Content from this program is not intended to and does not constitute legal advice or investment advice and no attorney-client relationship is formed. Your use of the information provided through this program is at your own risk.
Webinars
Click here for lecturers bios -- http://bit.ly/31XCIih

Webinar #1: November 25
Developing a Business Model with Glynn Lloyd, Executive Director, Foundation for Business Equity
Business modeling 101: How to create and implement a business model. Learn the basics.

Webinar #2: December 2
Marketing Lessons for Your Small Business Journey with Jay Maldonado, Senior Marketing Manager at Mailchimp
What is the typical small business journey? When do they start? What are the usual first steps? When should you begin marketing? This webinar will look at the latest research from entrepreneurs and small businesses to highlight the path usually taken and the elements to consider when building your brand.

Webinar #3: December 9
Bookkeeping Toolbox: Getting Your Business Ready for Tax Season with Claudia Carpenter, Crochet Luna
If you are a small business, chances are you are your company's finance department. Learn how to prepare the documents you need to make tax season less of a headache. Set up a Chart of Accounts that works for you. Conquer the mountain of paperwork that builds up week after week. Establish good bookkeeping practices that will help your business thrive. Understanding your company's finances is vital to the health and growth of your business. Let's get organized together!

Webinar #4: December 16
Inclusion Begins with "I" with Cecilia Nelson-Hurt, Diversity & Inclusion Practitioner
Diversity. Inclusion. Equity. Belonging. For many in the fiber community these words were not a part of their everyday vernacular prior to the beginning of this year. The community has spent the most of this year in introspective self-examination. And as the world becomes more multicultural, the importance of valuing individual social identities is ever further amplified. This session will provide insights into the concepts of diversity, inclusion and equity while offering guidance on how to impact the community to increase belonging and create lasting inclusivity.

Webinar #5: January 6
Tips and Tricks with Diane Ivey, Lady Dye Yarns
How to make your business stand out in the fiber community. Advice on planning for shows, social media posts, crowdfunding, and more.
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