ESSENTIAL DIGITAL MARKETING SKILLS FOR SENIORS
Course Overview
This is a specially curated course to equip mature PMEs with the fundamentals of digital marketing to run and/or support small businesses.
 
Course Objectives:
At the end of the workshop, learners are able to:
1. Recognise the essential elements in digital marketing
2. Design and develop a basic website for small businesses
3. Deploy Search Engine Optimization and Paid Search Marketing techniques
4. Implement Social Media Marketing strategies
5. Manage Email Marketing campaigns
6. Plan for Content Marketing
7. Monitor and analysis marketing campaigns
8. Complete a Capstone project

IMPORTANT :
Participants are required to bring their own laptops for this  Course.

Duration: 3-days (9am to 5pm)

Full course fee $630
Nett fee $126 after NSA subsidy for Singaporeans and SPRs aged 50 (on birth year) and above

(Minimum 75% Attendance is Required)

*NSA subsidy applies only to Singaporeans and SPRs aged 50 (on birth year) and above

SkillsFuture Course Code : TGS-2022011889  

Venue: Centre For Seniors (CFS)
             9 Bishan Place
             #10-02 Junction 8 Office Tower
             Singapore 579837
             Tel : 6478 5015

Minimum Class Size | 10 persons to commence

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Email *
Workshop Dates *
Payment Mode *
Full Name as in NRIC *
Full NRIC Number(For NSA Subsidy) *
Date of Birth (DD/MM/YYYY) *
Gender *
Race *
Resident Status (Singapore Citizen / Permanent Resident) *
Home Postal Code *
Education Level *
Work Status *
Mobile Number *
I come to know of this course through *
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Terms & Conditions
A.  General Information
1.  CFS may have to make adjustments to the activity such as postponement of event or
    change of venue due to unforeseen circumstances.CFS reserves the right to close
    registration prior to the closing date in the event there is an overwhelming response.
    Confirmation will be sent by email to you.

2.  I agree that I will not hold CFS, their appointed staff or officials responsible in any way
    for any mishaps, loss or damage to my personal property howsoever arising out of or in
    connection with the above event.

B.  Cancellation and Refund Policy
1.  Cancellation Period: Learner can cancel their enrollment and request for a refund if 
     cancellation is made three (3) working days before the course start date. Written notice 
     on cancellation must be made via email.
2.  Conditions for Refunds: CFS will consider refund of course fees if a learner is able to
      provide a valid reason for not turning up on the course start date. Such request to be
      made in writing within three (3) working days from the course start date. Such refund 
      shall be at the discretion of the of CFS. Learner will be informed in writing if their request
      is successful.
3.  Refund Processing Time: Refund will be processed and returned to the learner within
     thirty (30) days after the course end date. Refund will be processed through bank 
     transfer.
4.  No Partial Refund: If a learner withdraw from the course before completing, no refund
     will be allowed.
5.  Exceptions: Exceptions to this refund policy may be granted in cases of medical 
     emergencies or documented unforeseen personal circumstances. Requests for 
     exceptions must be submitted in writing and will be reviewed on a case-by-case basis.
6.  Course cancellation or rescheduling: CFS may cancel a course if the minimum required 
      number of learner is not met or due to unforeseen circumstances. In such cases, CFS 
      will either reschedule the course or offer a full refund. A notice will be sent to learner
      informing the cancellation or rescheduling.
7.  Contact Information: For any inquiries regarding refunds, please email to
     courses@cfs.org.sg
8.  Disclaimer: CFS reserves the right to modify or update this refund policy at any time
     without prior notice. Learners are encouraged to review the policy periodically for any
     changes.

C.  Collection, Use and Disclosure of Personal Data
By submitting this form, I agree that Centre for Seniors and AIC may collect, use and disclose my personal data, as provided in this form, in accordance with Centre for Senior’s Data Protection Policy (https://cfs.org.sg/privacy-policy/) and AIC’s Data Protection Policy (https://www.aic.sg/data-protection-policy) respectively. Do note that photographs and videos may be taken during the course for publicity purposes.
I agree to the terms and conditions. *
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