2019 Bite of Ithaca: Restaurant Registration
Dear Restaurant Owners & Managers:

We are pleased to invite you to participate in BITE OF ITHACA presented by City Centre Apartments! Now its 5th year! This promotion, celebrating our robust culinary scene with locals and tourists alike will take place June 17-22, 2019. REGISTRATION DEADLINE: WEDNESDAY MAY 15, 2019
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HOW IT WORKS:
Participating restaurants agree to offer a couple $5.00 "bites"—small plates, appetizers, petite versions of popular menu items, tapas, desserts, drinks, appetizers during dining hours. These offerings can be varied, and we encourage you to promote local and farm-to-table sourced ingredients.

Downtown Ithaca Alliance will collect and assemble a master listing of all offerings or, as we like to call it, a "Bite Sized Menu" that is marketed both electronically and in print to the Ithaca community and tourists. In order for this event to succeed a sufficient number of restaurants need to participate to make it dynamic and encourage multiple dining experiences throughout the week.

Foodies will create their own day or evening of fun by selecting various $5.00 bites from the various participating restaurants, visiting any number of different establishments over the day/evening. Each business would be responsible for collecting its own money and tracking their own program sales.

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MARKETING PROGRAM:
Your restaurant will be listed and linked on the biteofithaca.com and downtownithaca.com webpage. You will also receive a slew of promotion print and digital materials and tools to generate traffic inside your restaurant leading up to the event.

These include:
- Check presenter inserts and/or table tents
- Paid advertising campaign to Ithaca and regions beyond
- Presence and street marketing at key county events leading up to Bite of Ithaca
- Social Media advertising
- PR efforts to local and regional media.
- Online and social media graphics to share on your own page.
- Boiler plate social media text to copy-paste into your Facebook or Twitter feed
- Ithaca is Foodies partnership social media promotion efforts

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CHANGES FOR 2019

GRAND PRIZE FOR THE BITE CUSTOMER RAFFLE:
Instead of a Downtown Ithaca Gift card as the grand prize in our Bite of Ithaca raffle, the grand prize winner will get to choose a participating Bite restaurant and receive a $150 gift certificate from that restaurant. We will make arrangements with the chosen restaurant and purchase the gift certificate on the winner’s behalf.

RESTAURANT BOOSTS: $150 - 6 spots total. 5 available.
As an added opportunity to amplify attention your restaurant gets during Bite of Ithaca, you can purchase a featured listing and marketing attention during the promotion.

The boost includes:
A featured and prominent listing on the Bite passport
A featured and prominent placement on biteofithaca.com
2 dedicated Facebook posts that are boosted on the Bite of Ithaca Event Page leading up to the
promotion week.
2 dedicated Instagram posts on @BiteofIthaca (will be reposted by @DowntownIthaca)
Dedicated listing with participation details in the official Bite of Ithaca press release.

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HOW TO PARTICIPATE:
It's completely free to simply participate but there are opportunities for add-on marketing amenities.

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HOW TO SIGN-UP:
1. Fill out the form below. You can now upload your logo and photos to this online form or email them to info@downtownithaca.com

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PLEASE REGISTER BY WEDNESDAY, MAY 15, 2019 to confirm timely promotion of your participation!

Email address *
Contact Person (who can speak with authority about your Bite of Ithaca participation)? *
Contact Phone Number: *
Who do we call if we have additional questions?
RESTAURANT INFO...
So we list you properly in the guide.
Name of Business: *
Business Address: *
Street Address City, State ZIP
Restaurant Phone: *
Restaurant Website: *
What type of restaurant fare do you serve? *
How many $5.00 items do you anticipate offering? *
Please list or describe your Bite specials:
We understand ingredients are subject to seasonal availability and shortages, please let us know as best you can, and we will list them on the website. The #1 question we get leading up to Bite is what are the bites restaurants are offering. People are interested and making their plans based on your bites! Let us know early, so we can promote them to hungry
Please select which days of the week you'll be open for service:
Breakfast
Brunch
Lunch
Dinner
CLOSED TODAY
Monday, June 17
Tues., June 18
Wed., June 19
Thurs., June 20
Fri., June 21
Sat., June 22
EVERYDAY OF BITE
Do you have any special events going on at your establishment during Bite (June 17-22nd) you'd like to promote in your listing?
If you have live music, trivia night, pint night, etc. let us know details. We'll include in your listing.
Facebook Page:
Have a business page? Copy & paste link here:
Twitter Account:
Instagram Account:
Would you like to reserve a restaurant boost for your restaurant? *
Please attach your restaurant logo and food images for your restaurant listing or email them to: allison@downtownithaca.com
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