We are pleased to invite you to participate in BITE OF ITHACA presented by City Centre Apartments! Now its 5th year! This promotion, celebrating our robust culinary scene with locals and tourists alike will take place June 17-22, 2019. REGISTRATION DEADLINE: WEDNESDAY MAY 15, 2019___________________________________________HOW IT WORKS:Participating restaurants agree to offer a couple $5.00 "bites"—small plates, appetizers, petite versions of popular menu items, tapas, desserts, drinks, appetizers during dining hours. These offerings can be varied, and we encourage you to promote local and farm-to-table sourced ingredients.
Downtown Ithaca Alliance will collect and assemble a master listing of all offerings or, as we like to call it, a "Bite Sized Menu" that is marketed both electronically and in print to the Ithaca community and tourists. In order for this event to succeed a sufficient number of restaurants need to participate to make it dynamic and encourage multiple dining experiences throughout the week.
Foodies will create their own day or evening of fun by selecting various $5.00 bites from the various participating restaurants, visiting any number of different establishments over the day/evening. Each business would be responsible for collecting its own money and tracking their own program sales.
____________________________________________MARKETING PROGRAM:Your restaurant will be listed and linked on the biteofithaca.com and downtownithaca.com webpage. You will also receive a slew of promotion print and digital materials and tools to generate traffic inside your restaurant leading up to the event.
These include:- Check presenter inserts and/or table tents- Paid advertising campaign to Ithaca and regions beyond- Presence and street marketing at key county events leading up to Bite of Ithaca- Social Media advertising- PR efforts to local and regional media.- Online and social media graphics to share on your own page. - Boiler plate social media text to copy-paste into your Facebook or Twitter feed- Ithaca is Foodies partnership social media promotion efforts
_____________________________________________ CHANGES FOR 2019
GRAND PRIZE FOR THE BITE CUSTOMER RAFFLE:Instead of a Downtown Ithaca Gift card as the grand prize in our Bite of Ithaca raffle, the grand prize winner will get to choose a participating Bite restaurant and receive a $150 gift certificate from that restaurant. We will make arrangements with the chosen restaurant and purchase the gift certificate on the winner’s behalf.
RESTAURANT BOOSTS: $150 - 6 spots total. 5 available.As an added opportunity to amplify attention your restaurant gets during Bite of Ithaca, you can purchase a featured listing and marketing attention during the promotion.
The boost includes:A featured and prominent listing on the Bite passportA featured and prominent placement on biteofithaca.com2 dedicated Facebook posts that are boosted on the Bite of Ithaca Event Page leading up to the promotion week.2 dedicated Instagram posts on @BiteofIthaca (will be reposted by @DowntownIthaca)Dedicated listing with participation details in the official Bite of Ithaca press release.
______________________________________________HOW TO PARTICIPATE:It's completely free to simply participate but there are opportunities for add-on marketing amenities.
_______________________________________________HOW TO SIGN-UP: 1. Fill out the form below. You can now upload your logo and photos to this online form or email them to email@example.com
_______________________________________________PLEASE REGISTER BY WEDNESDAY, MAY 15, 2019 to confirm timely promotion of your participation!