Logo Design Brief
Please fill in this form in as much detail as possible. Attach any documents or screenshots relevant.
1. What is the name of your company?
2. Other way to communicate (Skype, WatsUp, Facebook messenger, Telegram, Viber etc. )
3. What product(s) or service(s) do your business provide?
4. Why do you want a new logo? (if they already have one) What do you want your new logo to accomplish? This question helps to understand the problem.
5. Who are your main competitors?Having clients provide links allows you to get a better feel for their market and competition
6. How are you different from your competitors?
7. What’s the age range of your target customer base? Helps in creating an overall feeling and impression of the logo.
8. What are the long term goals of your company?
9. Do you have a tag line? If so, would you like it stated along side your logo?
10. Do you have any specific imagery in mind for your logo?
11. Do you have any color preferences, or existing brand colors?
12. Do you have any colors that you do not wish to use?
13. What adjectives should best describe your logo?
14. What feeling or message do you want your logo to convey to those who view it?
15. How would you like the typography to appear?Example: script, bold, light, hand drawn, custom lettering
16. Where will you logo be used?Example: print, web… Where will your logo primarily be used?If the primary usage is for the web, typically horizontal logos work best.
17. Any other your design preference likes/dislikes or expectations
Choose types of logos
Logo, font based
Logo, letter based
Symbol / character / ornament with text (without text)
Emblem / coat of arms
Gradients, transparency, blues
System of elements
I understand that my data will be processed
A copy of your responses will be emailed to the address you provided.
Never submit passwords through Google Forms.
This content is neither created nor endorsed by Google.
Terms of Service