Agri-Food Masterclass #Thessaloniki

The 8th Agri-Food Masterclass, the intensive 3-day workshop on entrepreneurship in the agri- sector, initiated by the Embassy of the Netherlands in Greece, will take place this year in Thessaloniki, from 13 to 15 Match 2020. Business ideas, start-ups or innovative SMEs with activities in the fields of agri-food, agri-/bio-technology, agri-tourism and related products/services are invited to apply to the Masterclass.

The 3-day Masterclass aims to help new entrepreneurs work on their business propositions, develop entrepreneurial skills, optimize their business ideas, network and explore the business opportunities in the European and world market. During the Masterclass participants will train on your business plan, value proposition, pitching skills and you will learn about developing market trends, organizational & revenue models, value chain analysis, funding tools and much more from the CVC-WUR trainers and local speakers.

The Μasterclass will end with a pitching event, where the startups will claim the 2 winning prizes.

The Agri-food Masterclass is initiated by the Netherlands Embassy in Greece and organized in collaboration with Orange Grove, OK!Thess and the Centre for Value Creation at Wageningen University and Research (CVC-WUR), in the Netherlands, the leading Dutch institution in food & food production. The CVC-WUR facilitates scientists, students and entrepreneurs to turn their ideas into reality. The centre offers courses, workshops, incubation facilities and help to start-ups in their initial development, while designing solutions tailored to international issues.

The Masterclass is open to individuals or teams. Interested participants need to apply by February 18th, 2020 (23:59). Applications will be evaluated by a selection committee. The working language of the Masterclass is ENGLISH. The Masterclass will take place at OK!Thess' premises in Thessaloniki (Komotinis 2, 54655, Thessaloniki), beginning Friday 13th March, late afternoon, and all day Saturday & Sunday 14-15 March. For additional information, you can call us on +30 2107297417 or email us at:


Instructions on how to complete this application:

Begin completing this form and hit "SUBMIT" to save your changes. You will receive a LINK on your EMAIL which will allow you to EDIT YOUR ANSWERS AS MANY TIMES AS YOU WANT until the deadline.

The Agri-Food Masterclass will be conducted in English. A good level of English will be needed. You will need to complete this application in ENGLISH as it will be examined by a Greek and foreign selection committee.

We suggest you first prepare your answers offline.

This questionnaire is confidential. Please note that it will be shared with members of the teams of the Netherlands Embassy in Greece, Orange Grove, OK!Thess, CVC-WUR and our selection committee.

The earlier you submit your application, even in draft form, the better, as this will allow us to help you with possible questions you may have and help us build a more tailor-made experience for participants.

Please make sure you provide us with the name, email address and telephone number you want our team to use when communicating with you.


Learn more about CVC-WUR here:
Learn more about the Orange Grove incubator here:
Learn more about the OK!Thess incubator here:

The Masterclass is initiated by the Netherlands Embassy, as part of its aim to support entrepreneurship and share Dutch knowledge, expertise and best practices to strengthen the start-up ecosystem in Greece, with the Netherlands being the 2nd largest exporter worldwide in agri products and services. The Agri-Food Masterclass is a periodic masterclass, organized in different cities around Greece in collaboration with local partners.

APPLICATIONS DEADLINE: 18th February (23:59)
Email address *
1. Name *
Your answer
2. Telephone *
Your answer
3. Project name (or business name, if applicable) *
Your answer
4. Website or other internet page eg. facebook (if applicable)
Your answer
5. Business idea *
Describe shortly your business idea. (up to approx 250 char.)
Your answer
6. Profile
Please provide us with information about yourself (background, skills and/or professional experience) and your role in your business idea / team / company. If you are a team, please answer the above questions for each member.
Your answer
7. Product / Service
What is the final product or service you will deliver? At what stage is your product / service (idea / research / pilot version / market)? Does it make use of any technology? What specific need / gap in the market / problem does it address?
Your answer
8. Innovation / Competitive Advantage
What is innovative about your product / service? E.g. Our innovation lies in our business model and our method of production. What is your greatest competitive advantage that will make your business sustainable on the long term versus your competition?
Your answer
9. Market
Which is your target market (local, national, international, B2B, B2C etc.)? How do you intend to penetrate this market? E.g. We address the tourism and activities market, which has a total size of 150 billion globally and we satisfy the need for guided tours in outdoor spaces.
Your answer
10. Have you already founded your company? *
11. If yes, when and where did you found your company?
Your answer
12. How many employees do you have? (if applicable)
Your answer
13. If you are a team, how many of you will attend the Agri-Food Masterclass? *
Your answer
14. I hereby confirm that the above number of my team members will be available to attend the Agri­-Food Masterclass in Thessaloniki on March 13th 18:00-21:00 and March 14th-15th, 2019, 09:00 ­- 21:00. *
15. Orange Grove would like to use the information you provide on this form to be in touch with you and to send updates and marketing. You can change your mind at any time by clicking the unsubscribe link / following unsubscribe instructions in the footer of emails you receive from us or by contacting us at We will treat your information according to the legal provisions in force. For more information, please visit our website and our consent form By clicking below, you agree that we may process your information in accordance with these terms. *
16. I understand that the Netherlands Embassy in Greece, Orange Grove, OK!Thess and CVC-WUR will take and use photographs and/or video recordings including images, both internally and externally, to promote the event and the Netherlands Embassy in Greece, Orange Grove, OK!Thess and CVC-WUR work and activities. These multimedia could be used in print and digital media formats including print publications, websites, e-marketing, posters banners, advertising, film, social media, teaching and research purposes. *
17. How did you learn about the Agri-Food Masterclass' Call for Applications? *
Thank you for your application!
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