01.07.2021, 13.00-18.00
05.07.2021, 13.00-18.00
08.07.2021, 13.00-18.00
15.07.2021, 13.00-18.00

1. Academic Qualification in the field of European communication
2. Eurocultural Education and professionalization of the communication of European knowledge
3. Understanding challenges in relation to the communication of Europe: Students should understand the problems of increasingly mediatized communication developing and defining Europe and the European self-image

Content-related Goals
Understanding Europe better and work out the difficulties of European communication (in different contexts such as economy, social affairs, work, security, politics, health)

Didactic Goals
Understanding of European values, the foundations of European society and processes of Europeanization in different contexts (e.g. politics, culture, ideas of society)

1. Students understand Europe in its communicative structures and problem areas
2. Regarding their future professionality and media-activity students learn about:
 The structures and systems of the European media landscape (e.g. forms of the European orientation of national media; European systemized media; the lack of successful cross-European media and a European public; influence of social media in the European discourse; civil society as Prod-Users)
 Ability to perceive and differentiate in regard to the quality of European communication (e.g. recognizing fake news and disinformation)
 The basics of qualitative European communication (e.g. reasonability, mindfulness, meaningfulness)
 The criteria of different discourse formats (e.g. fact-based communication, opinion-based communication, and emotion-based communication)
 The factors creating a European communication culture
 Skills in various research and analysis methods regarding European communication culture

• The European media landscape (national and transnational structures and systems)
• Quality standards of Europe-relevant communication
• Method settings for the analysis of media-mediated European communication (focus: critical discourse analysis)
• Destructive, disruptive, and constructive discourse formats
• Communication and media theories relevant to European cultures (current theories such as framing, agenda setting etc.)
• Concepts for European education (political science, social science, and communication science)
• European values: European patterns as guidelines for the European discourse (paradigms and paradigm shift)
• Communication as a rational model of a European media society

- Plenary Sessions
- Group meetings
- Online/offline - Blended Learning
- Working groups
- Presentations and discussion
- Guest Speakers
- Theses in small thematic groups
- Seminar report

Literature for preparation and research work during the seminar, on the topics of:
o European Communication
o European Journalism
o Media Discourse Formats
o Critical discourse analysis

Bauer, Thomas A./Ortner, Gerhard E. (2001): Medien für Europa. Module für die zeitgeschichtliche Erwachsenenbildung. Düsseldorf: B+B Medien

Erbring, Lutz (Hg.) (1995): Kommunikationsraum Europa. Konstanz: Ölschläger

Gowin, Peter /Walzer, Nana (Hg.) (2017): Evolution der Menschlichkeit. Wege zur Gesellschaft von morgen. Wien: Braumüller

Habermas, Jürgen (2011): Zur Verfassung Europas. Ein Essay. Frankfurt: edition suhrkamp

Jäger, Siegfried (2004): Kritische Diskursanalyse. Eine Einführung. Münster: Unrast

Liebert, Ulrike/Wolff, Janna (Hg.) (2015): Interdisziplinäre Europastudien. Eine Einführung.
Jean Monnet Centrum für Europastudien, Universität Bremen: Springer

Lodge, Juliet/Sarikakis, Katharine (Hg.) (2013): Communication, Mediation and Culture in the Making of Europe. Bologna: Società editrice il Mulino

Nica-Rümelin, Julian/Weidenfeld, Werner (Hg.): (2007): Europäische Identität: Voraussetzungen und Strategien. Aus der Reihe: Münchner Beiträge zur europäischen Einigung 18, Centrum für angewandte Politikforschung: Nomos

Schwarzenegger, Christian (2017): Transnationale Lebenswelten: Europa als Kommunikationsraum. Köln: Herbert von Halem Vlg.

Wehr, Andreas (Hg.) (2013): Der europäische Traum und die Wirklichkeit. Über Habermas, Rifkin, Cohn-Bendit, Beck und die anderen. Köln: PapyRossa

The research seminar is held in a hybrid fashion and can be attended online or offline (Department of Communication/Institut für Publizistik und Kommunikationswissenschaften, Währingerstrasse 29, 1090 Vienna in Cooperation with the European Education Institute EBI Vienna)..

Students of the University of Vienna and CEU will receive 3 ECTS.

Foreign students will receive a certificate (extracurricular qualification).

For the amount of ECTS granted by other universities, please contact the respective authorities.

Please register at the form below.

Apply online here. Places are stricly limited!

The Research Seminar is executed under the umbrella of a European Commissions’ pilot-project called “The European Fourth Estate/Fourth Power: Protecting Democracy through Investigative Journalism and Actions against Fake News” (http://4EU.media) in cooperation with the European Education Institute (EBI Vienna), Europe Direct Vienna and JEF Austria. It foresees the participation of Hungarian and Polish students and will be realized in cooperation with CEU-Central European University.

Academic Team and Lead:
UNIV.-PROF. DR. THOMAS BAUER / DR. NANA WALZER

Universität Wien
Fakultät für Informatik und Institut für Publizistik- und Kommunikationswissenschaft
Währinger Str. 29, 1090 Wien

Europäisches Bildungsinstitut EBI
Hauptstrasse 64 , 2332 Henersdorf

JEF Österreich
Lassingleithnerplatz 2/3, 1020 Wien

Project Lead: Daniel Gerer

👉🏽 Questions / Requests: office@jef.at