KALW News Digital Intern
Thanks for your interest in KALW News, broadcasting commercial-free at 91.7 FM in San Francisco, online at www.kalw.org, and a member of the national NPR network. This application form is for students of mass media, journalism, marketing and communications to apply for a 2018 digital-media internship at KALW.

OVERVIEW:
The intern will support the KALW newsroom with social media, online publishing, audience engagement and content marketing.

DUTIES:
* identifying prospects (both individuals and organizations) that would be interested in a given story and promoting that story to their networks

* R&D of digital assets in support of a story, including social-media posts, email newsletters, galleries and news-blog entries

* If the basic needs of the internship can be addressed, the intern will also be encouraged to develop original or supporting reporting using solely digital means (not for broadcasts), including live-tweeting of events and breaking news, as well as original news blogs and aggregation items.

ACTIVITIES:
KALW News produces up to three or more stories for broadcast on its afternoon news program, Crosscurrents. The Social Media / Digital Intern will support these stories in three ways:

* Each story (or at minimum the day's lead story) must be propagated through social media across platforms (chiefly Facebook and Twitter, though there’s room to expand on that; we are interested in exploring referral opportunities via Reddit, Instagram and others)

* Each story should also be forwarded via email to individuals and organizations interested in the story's topic, with a request to share that story w/ their network via email or social-media posting and tagging.

* The intern will be a critical part of the design, development, testing and deployment team for a new set of email newsletters and program microsites.

* The intern will also participate in the development, deployment and testing of content-marketing tools using SaaS offerings such as Mailchimp, Buffer, CrowdTangle, Google Analytics, Chartbeat and tools from NPR Digital Services.

* In addition to the foregoing, the intern will also have the opportunity to propose and develop original, digital-only content for the site, including news blogs and aggregation projects, galleries, and live tweeting of events and breaking news.

TO APPLY:
Please respond to the following questions in 30 words or less.

Email address *
What do you want to learn from a social media/content-marketing internship?
Your answer
What do you want to do and create in the office each day?
Your answer
KALW-FM is a commercial-free public broadcaster. What does that mean to you?
Your answer
Please include a link to your online portfolio or paste in a text resume below. Please specify any experience with social platforms and tools (Facebook, Twitter, Reddit, SEO, etc.) that you want us to know about.
Your answer
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