Highway Readership Survey
Welcome to the AA Highway readership survey. Thank you for sharing with us a few moments of your time to help us understand your thoughts and opinions so that we can improve the publication to enhance your reading experience.

By submitting your response, you stand a chance to WIN a Medano Coffee Maker (worth $160). 5 lucky winners will be selected and notified via email. Survey closes on 4 October 2019, 5pm.

All responses will be kept anonymous.

This survey will take about 5 - 10 minutes to complete.
Email address *
Are you an AA Member? *
If you're an AA Member, please input your AA Membership no.:
Your answer
Gender *
Age *
1. Where do you mostly read our articles from? *
2. Which platform do you prefer to read from? *
3. How often do you typically access the Highway website / app? *
4. How much time do you typically spend on the Highway website / app? *
5. Do you know that we update new articles weekly? *
6. What do you think of this new format? *
7. Which is your favourite section of the Highway website / app? (You may select more than 1 answer) *
Required
8. What section or category interests you the most? (5 being the most interesting) *
1 - not interesting
2
3
4
5 - very interesting
Pressroom - Association's news and updates
Drive Safe - Tips on safe driving, rules and regulations
Car Talk - Technical information and car tips
Living - Lifestyle, health stories and product reviews
Travel - Travel-related stories
Insight - Tips, advice and opinion on trends in the motoring industry
Giveaway - Participate in contests and win prizes
Directory - List of AA-approved workshops and tyre shops
9. Do you feel that the category titles are relevant to the articles written? *
10. Do you feel that the content / topics of the articles are relevant to your needs? *
11. What actions have you taken from reading the Highway? (You may select more than 1 answer) *
Required
12. Do you usually share the articles with your friends? *
13. Through which channels do you share these articles? (You may select more than 1 answer) *
Required
14. What additional content or feature do you wish to see?
Your answer
15. What do you like least about the Highway website / app?
Your answer
16. Do you consider Highway to be a credible source of information? *
17. Please rate your overall satisfaction with the Highway website / app. *
18. Any compliments or other suggestions on how we can improve?
Your answer
19. Can we contact you to obtain more information if required? *
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