You may wonder — why celebrate something that, at first glance, seems messy, absurd, or even a little gross?

The Exploding Whale has become much more than an infamous news clip; it’s part of Florence’s unique identity and spirit.

Over the past 55 years, this peculiar moment in Oregon history has grown into something far greater — a cultural legend known around the world. What started as a blunder on the beach has evolved into a celebration of creativity, curiosity, and community.

We celebrate because the story reminds us that mistakes can become lessons, lessons can become laughter, and laughter can bring people together. It’s a reminder to embrace imperfection, to learn from the past, and to keep a sense of humor along the way.

This event honors our history — even the absurd parts — while shining a light on what makes Florence so special: our connection to nature, our quirky charm, and our community pride. The festivities support local arts and culture, boost small businesses, and turn morbid curiosity into something joyful, sustainable, and distinctly “us.”

The Exploding Whale Awards were created in that same spirit: to recognize the people, businesses, and moments that make Florence a place unlike any other. Whether you make a big splash, lend a helping hand, or simply show up with enthusiasm, your participation keeps this one-of-a-kind story alive — and reminds us that even the strangest history can have a bright and positive legacy.

Please make a nomination for those who you think should be recognized in our community for the work they do, and even make up a category!