Berryessa Flea Market Customer Survey Questions

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Thank you for taking the time to complete this Customer Survey. We want to hear from you about the reasons you choose to shop at and visit the Berryessa Flea Market. Your responses will be confidential and will only be reviewed by the research team.

Your survey response will inform three current Flea Market Relocation Studies for the City of San Jose’s Office of Economic Development. These studies are focused on documenting the social, cultural, and economic impact of the Berryessa Flea Market; developing viable options for relocating the market to a new location and assessing possible future sites for the market.

1. How often have you visited the flea market over the last year?

Once

Weekly

Monthly

Occasionally (2-4 times a year)

Other:

Clear selection

2. How long have you been coming to the flea market?

0 to 1 years

2 to 5 years

6 to 10 years

11 years or more

Clear selection

3. What do you come to the flea market to do?

Mark all that apply

Shop

Eat at the restaurants and Food Trucks

Bring the kids to events and recreation

Watch musical performances

Talk to friends

Attend Garden at the Flea events

Other:

4. What makes the flea market a place that you want to visit?

Mark all that apply

The products that are available

The vendors who speak my language

The prices

The mix of shopping and other activities

The outdoor atmosphere

Other:

5. What items have you purchased at the flea market over the last year?

Mark all that apply

Produce (fruits, nuts, vegetables, spices)

Food/Beverage (prepared, concessions)

Apparel, Accessories & Jewelry

Collectibles, Antiques & Art

Furniture, Home & Garden Supply

Personal Care, Cosmetics

Toys, Music, Games, Movies

Tools, Hardware, Auto Supply

Electronics, Appliances

Services (e.g., massage, repairs, engraving)

Other:

6. Are there special items that you buy at the flea market that you cannot get anywhere else? If so, what items?

Mark all that apply

Specific food/fruit items from my or my family’s country of origin

Specific products from my or my family’s country of origin

Used products at a good price, such as tools or equipment

Other:

7. How important is price in your decision to shop here rather than somewhere else?

Important

Somewhat important

Not important

Not sure

Clear selection

8. How important is food and entertainment in your decision to shop here rather than somewhere else?

Important

Somewhat important

Not important

Not sure

Clear selection

9. How important is distance (from home to the flea market) in your decision to shop here rather than somewhere else?

Important

Somewhat important

Not important

Not sure

Clear selection

10. How do you typically get to the flea market?

Mark all that apply

Car (drove self/dropped off)

Bus

Bike

Walking

BART

Other:

11. How important is access by public transportation in your decision to shop here rather than somewhere else?

Important

Somewhat important

Not important

Not sure

Clear selection

12. Do you go to any other flea markets in the Bay Area, such as the San Jose Capitol Flea Market?

No, I only visit the Berryessa Flea Market

Yes

Clear selection

12a. If you selected Yes, please list the other flea market(s) you go to:

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