Should brands/companies be political?
Hello, Warhawks! Nike's recent ad campaign has sparked an intense debate over the role of politics in business and advertising. Please let The Hawk Talk know about your thoughts regarding companies and their political affiliations. All responses to this form are anonymous, unless you would like to provide your name below. All short answer questions are optional. Thank you!!
Have you heard about the Nike controversy?
If so, do you support Nike’s decision to feature Colin Kaepernick, former NFL player, in the advertisement?
Yes, I think it was good decision
No, I think they shouldn’t have included Kaepernick
Do you think brands, like Nike and Ben & Jerry’s, should make political statements?
No, politics have no place in advertising
Would you consider boycotting (not purchasing a company’s products) if they promoted a political ideology you did not agree with?
Unsure/ it depends
Is there a difference between advocating against an issue (ex. Climate change, police brutality) and supporting a specific political party or candidate (ex. Democratic party or the Republican nominee)?
Yes, companies should advocate for issues they support, but not get involved in explicit political topics
No, both are acceptable and up to a company
No, both are unacceptable
Is there a difference between a small, locally owned business and a national chain or corporation expressing their political or social beliefs?
Yes, locally owned businesses can, but corporations shouldn't
Yes, corporations can, but locally owned businesses shouldn't
Neither should express their political or social beliefs through their business
Both are acceptable and up to the company
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