This campaign includes three specific campaign months when promotions will be sent, a sweepstakes will be implemented, and activities will take place to launch an initiative to motivate Minnesotans into exploring more of the amazing theater we have to offer throughout the state.
November 2017 is our first campaign month, followed by March 2018 and November 2018. We will be welcoming a major media partner to the initiative in March 2018, and will be enlisting numerous media resources throughout the state and country to achieve a campaign with a wide reach.
The Minnesota Theater Alliance is so excited to share this audience development opportunity with our state's theaters. Together we will create a statewide tourism brand for attending live performing arts. Our campaign needs your help to spread the word and maximize its impact. Please fill out this simple and quick survey to get started with your Explore MN Theater campaign involvement! We need your help to make this campaign a success, and that success should translate into audience growth for our Minnesota theaters. Thank you!