Explore MN Theater - Get your theater involved!
This isn't just about promoting your theater. This is about promoting all theaters, together. It will take all of us sharing this with our own communities to make it a success. Are you excited? We are!

The Minnesota Theater Alliance is partnering with Explore Minneosta Office of Tourism to create a targeted campaign promoting Minnesota Theater. It is called Explore MN Theater, and we want you to be a part of it too!

This campaign includes specific campaign months when promotions will be sent, a sweepstakes will be implemented, and activities will take place to launch an initiative to motivate Minnesotans into exploring more of the amazing theater we have to offer throughout the state. March 2018 is our next campaign month, and we want you to be involved.

The Minnesota Theater Alliance is so excited to share this audience development opportunity with our state's theaters. Together we will create a statewide tourism brand for attending live performing arts. Our campaign needs your help to spread the word and maximize its impact. Please fill out this simple and quick survey to get started with your Explore MN Theater campaign involvement!

Filling out this survey is your first step to do the things you sign up to do. We can and will send reminders, but we really need all theaters to do their part by sharing the campaign. We need your help to make this campaign a success, and that success should translate into audience growth for our Minnesota theaters. Thank you!

My organization has an Explore Minnesota profile already set up. (Theaters can create a profile on Explore Minnesota's website that is searchable by the public, as well as put events on their calendar. Visit http://www.exploreminnesota.com/submitANewListing.aspx)
Are you willing to share some photos of your productions, classes, or audiences to be possibly used in Explore MN Theater promotional materials? (If yes, please add photos to the drop box on the Theater Alliance website.) *
A major element of this campaign is a Sweepstakes to generate excitement and increase traffic to the Explore MN Theater landing page, and help participants experience new theaters around the state. Would your theater be kind enough to donate an item or items to the March 2018 sweepstakes? (Drawing takes place at the end of March 2018.)
For Sweepstakes donations: Please list details of your donation, including fair market value. This round of sweepstakes donations are due by Friday, January 26th, 2018. (Our address is Minnesota Theater Alliance, 308 Prince Street, Suite 270, St. Paul, MN 55101) Preferably, donations of theater tickets should occur within the next year, and we welcome packages as well that pair theater tickets with other local businesses.
Your answer
Would you be willing to reach out to a local business or businesses in your community to create a package with your tickets? (Such as a restaurant or hotel in the area, or the local CVB.)
If you answered "no" above, would you be willing to suggest some likely businesses we could go to ourselves to create a package with your tickets?
Your answer
We will be holding a webinar in the next few weeks to help people learn more about Explore MN Theater. Would you like a notice of that webinar? (We will also share an invite on our website and social media.)
This campaign will be best maximized if you help us spread the word. Please select all the ways below that you will help us do this (and thank you for using the tools on our website to do this!):
Another way we hope you will spread the word in March is by sending an email to your patrons, or including a short blurb in an e-newsletter. (We will provide the templated language and Explore MN Theater graphics.) Will you send an email or emails (or include a segment in your email) during our first campaign month of March?
If you said "Sure!" to that last question , what is the size of your email distribution list?
Your answer
Yes, I would like information about co-op ad buying opportunities that may arise.
Please list your contact information, so that we can contact you, or send reminders for upcoming activities. Your Name:
Your answer
Your answer
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Email Address:
Your answer
Phone Number:
Your answer
Are you the best person at your theater to handle these campaign activities, or is there someone else? (If yes, please list their name and contact information.)
Your answer
Thank you so much for filling out this survey! Take a look on our website for a couple special drawings related to this campaign - the prizes are enhanced Explore Minnesota profiles for the winners! Before we conclude, do you have any other ideas for this campaign that you would like to share?
Your answer
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