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Main goal for the website? (Ex: Bring credibility, showcase examples, give access to resources, quick transactions etc)
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Your answer
Clear Call-To-Action (CTA) for people to take the next step with you? (Ex: Call here, sign up now, download this etc)
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Your answer
What is your main offer?
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Your answer
Problem(s) are you trying to solve?
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Your answer
How does your product or service make a positive impact?
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What differentiates you from other similar organizations? (other than customer service)
Your answer
Three key benefits offered so your audience feels high value?
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Testimonial(s) or reviews with 1-4 sentences each, clearly describing your service quality and authority.
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Check list of features about your product or service.
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Guarantee or promise of any kind?
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What is the personality of your organization? (Describe as if it were a friend)
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Public Info: Organization name, address, phone, email, hours w short descript and any other important notes.
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