Strathcona BIA Event Sponsorship Request Guidelines
The Strathcona Business Improvement Association (SBIA) is a not-for-profit organization that represents business and commercial property owners in Strathcona. We play an important role in the business development, neighbourhood planning, safety, security and street enhancement in the community.

Our vision is for Strathcona members to thrive in a mixed-use, inclusive, resilient and prosperous local economy.

Our mission is to promote a strong local economy through advocacy, cultivating relationships, supporting business participation in the community, delivering innovative programs and fostering community leaders.


The SBIA provides funding to support events that encourage, support and facilitate entertainment, sports, environmental and cultural activities within the Strathcona neighbourhood. Sponsorships are not provided to programs.


The SBIA does not sponsor publications, lobbying activities, advertising, capital campaigns, or endowments. The SBIA also does not sponsor organizations that practice discrimination by race, colour, age, sex, national origin or sexual orientation; political parties or candidates; or organizations that serve only their memberships such as labour organizations or religious groups. Individuals are also ineligible to apply.  

Request Procedure

Applications are accepted year round on a first come, first serve basis corresponding with the SBIA fiscal year from April 1 – March 31. Exceptions may be made for extraordinary circumstances or events that align better with SBIA values and objectives. Eligible organizations should complete the Sponsorship Request Form (Next 2).

-Applications must be submitted at least 90 days prior to the event
-SBIA will give greater preference to applications that demonstrate SBIA initiatives and participation through their channels (social media, newsletter etc.), PR and presence at their event.
-Estimate of the amount of impressions generated by the event (social media, public, media etc.)
-Please allow 4 weeks for a response

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