Ageism Stakeholder Mapping for the Global Campaign to Combat Ageism
The Global strategy and action plan on ageing and health was adopted by the World Health Assembly in May 2016. Evidence-based and aligned with the Sustainable Development Goals (SDGs), the Strategy sets the agenda for consolidated global action over the next 15 years. Changing how people think, feel and act towards ageing and older people (i.e. combating ageism) are priorities within the Global strategy. The WHO Director-General is specifically asked to develop, in cooperation with other partners, a global campaign to combat ageism in order to add value to local initiatives and to achieve an ultimate goal of enhancing the day-to-day experience of older people and to optimize policy responses.

The Global Campaign to Combat Ageism hopes to engage governments, United Nations and other multilateral agencies, private sector (including International business associations), philanthropic foundations, non-government organizations, academic and research institutions, professional associations, youth and older people’s organizations and a range of other stakeholders. It is critical that these stakeholders from many different sectors (e.g. social services, health, education, labor, media) and disciplines, from a wide variety of constituencies that independent and collectively drive the campaign locally, nationally, regionally and globally to reach people ‘where they are.’

We are reaching out to identify who is already working to End ageism (i.e. change how people think, feel and act towards age and ageing) so that we can build on what exists.

Email address *
Name of the organization/agency/business/government or individual *
Your answer
The vision, mission, objectives of the entity *
Your answer
What country or region is your entity based? *
Your answer
Website of the entity *
Your answer
Outline your main activities related to combating ageism *
Your answer
Please specify the level that these activities are implemented ie city/ community, sub national, national, regional, global? *
Your answer
What is your entities specific role on combating ageism *
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