Apply for BJ Fogg's 2017 Boot Camps
At each Boot Camp I work with 10 to 12 people. The demand for those few spots is big, so we require an application. Spend no more than 15 minutes on the form below. After you complete this, my team and I will follow up with you via email in a few days.

As we review the applications, we aim to bring together an amazing group of people for each Boot Camp. This process works. Ask any graduate from Boot Camp. The people you meet make the Boot Camp experience even better. And those people become trusted friends you'll want to work with after the 2-day training concludes.


We offer a discount for two or more people coming from the same organization. Why do we offer this? It's not to fill the seats. Instead, we've found that when you come with a colleague (or two), you can be more effective putting Boot Camp into practice after you return home. That means my work has more impact in the world. So to promote this end (impact in the world), we offer work teams a discount.

Let me know if you have questions.

--BJ Fogg, PhD


Single registration --> $5900

Multiple people from the same org --> We offer discounts if you come to Boot Camp with a colleague(s). We'll give you details when we talk to you.

Scholarships --> We do offer scholarships if you qualify. Let's talk about it during the interview.

first and last
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Phone number
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City in which you live
Your answer
When do you want to join Boot Camp?
All Boot Camps take place in Healdsburg, CA. Please check all dates you could attend.
Are you interested in being notified about pop-up Behavior Design training?
Please note: pop-up Boot Camps or Masterclasses will have very little advance notice (5-7 days) and could take place in Healdsburg, at Stanford, or another Bay Area location.
What you are working on these days?
(Briefly describe your current job or projects)
Your answer
Why do you want to come to Boot Camp?
(Please be brief and informative)
Your answer
Imagine that you join me for Boot Camp. What would be your ideal outcome one year from now?
(In an ideal world, what will you achieve with the boot camp training?)
Your answer
Is there someone else from your org that would (or should) attend with you?
I like working with people from the same org because they learn better. You also receive a discount when you attend with a colleague.
Your answer
Is there anything else we should know about your coming to Boot Camp?
Your answer
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