Fill in your Briefing and Details
Briefing Form - Fill out so we can make you some awesome content!
You are interested in new content. What type of content is it?
Website copywriting or editing
Lead magnet / white paper
Blog post series writing / articles for print
Full content marketing service, including posting to social media & reporting
Website Strategy - The Differentiator Approach (consultative)
Power of Words - Example of a Lead Magnet
State or Country
TAS / NT
Phone number (we are respectful of time)
You are selling something. What are its features? (e.g. type of services, locations, speed)
Think now about your ideal customer. What are their common characteristics?
Thinking about the customer's experience, what are the benefits of this offering?
We'd like to look at your current website or brochure to get a feel for your brand, offering, and its benefits. Please paste a link to it.
What is your brand/product positioning?
Value conscious (cheap!)
Perhaps list some competitors' sites you want us to look at? (optional)
What kind of voice does your content need (with traits)?
Quirky (contrarian, challenging the status quo, playful)
Passionate about a cause (enthused, expressive)
Authentic (honest, direct, genuine, helpful)
Leadership (edgy, insightful, as if it comes from a top CEO)
Values of your founder/s that you want to be expressed
Length of Copy required in number of words (if known)
What keywords does your business want to be ranked for, including phrases, e.g. "fix my CRM" or "business readiness test"
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