During 'Droge Donderdag' on Thursday October 5, Joana Meroz (PhD candidate Design Cultures) will give a lecture on this topic. In the 1990s, the notion of ‘Dutch design’ came to be almost exclusively associated with ‘Droog Design’ – that is to say: with experimental design that supposedly embodies and reflects a ‘typically Dutch’ national identity. This lecture explores the emergence of the idea that Dutch design signifies typically Dutch avant-garde design by situating it in terms of previous design developments in the Netherlands and abroad.
The lecture will start at 19.15 h and will end around 19.45 h. Afterwards, you are most welcome to visit the exhibition and have a drink in Museumcafé Centraal.
Please note! This lecture will be given in English.