Attendees will learn about the latest and best academic research in marketing, and experience practical hands-on exercises and in-depth discussions to enable them to gain new tools and skills in these key areas.
Ideal participants should be “rising stars” within your organization who have demonstrated interest and ability in assimilating and applying advanced marketing knowledge and techniques. They can be recently appointed MSI Trustees, or individuals whom you would like to appoint as Trustees in the future. They should be intellectually curious and able to benefit from and contribute to interactions with leading marketing academics and other highly motivated marketing professionals. Please visit last year’s Immersion site to learn more about past attendees and speakers.
Each member company can nominate up to five (5) high-potential people in your in marketing and research organizations to participate. Please submit your nomination no later than August 1, 2017.
Nominees will receive a formal invitation directly from MSI with instructions on how to process their registration. Basic event information can be found below, and please don’t hesitate to contact us at Immersion@msi.org with any questions.
October 12-13, 2017W Hotel, Boston, MAMember Registration Fee = $1,050
A Welcome Reception will be hosted on October 11th for any attendees in town who wish to attend