New Client Questionnaire
Welcome! It's critical that I get to know your business intimately. Your thorough answers to these questions will go a long way in helping me write brand-specific copy and more compelling content supported by relevant facts and data.
I need to know all about what makes you great so that our writing tells YOUR story, not just another tech story!
I recognize that some information I'm asking for may be available on your website. I will do the best I can to thoroughly review your website for this info. But please don't assume that I will find every detail.
What is your company's unique selling proposition? Break out by product or service if necessary.
What materials can provide to inform my writing processes? Please send them to me ASAP.
Written marketing strategy
Content marketing plan(s) and/or editorial calendars
User feedback on your product
Usage statistics, customer satisfaction rates, etc.
Numbers or details on customer savings
Customer interviews or case studies
Product FAQs and answers or chat logs
Google analytics data, keyword data, split testing data, etc.
Brand voice or style guide
List any organizations or websites you keep up with for industry news, guidance, insight, etc.
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This form was created inside of Leah Presser, Legal Marketing Content & Copy Writer.