New for 2013! Amelia's Award is launched to celebrate the best in graduate design, by helping a gifted young designer to launch a career as a designer maker. Together with Secret Emporium, Amelia is searching for a super talented graduate with bags of ideas about what they would like to make. This could be: jewellery, sunglasses, visors, clothing, accessories, illustrated goods, screen printed wares or art based food. Products with ethical or environmental considerations will be favoured.
The Prize! The winner of Amelia's Award will be gifted a scholarship place worth £495 to showcase and sell their work with Secret Emporium at Wilderness Festival (held in Cornbury Park, Oxfordshire on 8th - 11th August 2013). They will be profiled and promoted on Amelia's Magazine, as well as through the Secret Emporium and Wilderness Festival promotional channels. A couple of runners up will also receive special recommendations and promotion in Amelia's Magazine, and for the winner there will be the potential to become part of Secret Emporium in the future.
This is a great opportunity for a talented young design graduate to kickstart a glittering career so we can't wait to hear from you! All we are looking for right now is some brilliant design ideas, the ambition to create wonderful things, and the desire to win Amelia's Award and be a part of Secret Emporium this summer. Advice will be on hand to ensure those ideas become a reality, so don't delay: fill in the form below as soon as you can.
AMELIA'S MAGAZINE is an online magazine that champions upcoming creatives from the areas of fashion, illustration, art, design, jewellery, music, photography and much more. Each year Amelia's Magazine profiles the very best design graduates in a series of widely read blogs. www.ameliasmagazine.com
S E C R E T / E M P O R I U M is a curatorial umbrella; they seek out grass roots designers and curate events, collaborations and mentorship schemes to support designers and launch their careers. See more information at www.secretemporium.com
. Every Summer Secret Emporium embarks on a tour of the best British festivals with a tent full of independent designers hand sourced and curated from a mix of graduates and more established labels. Each designer takes a 8ft x 6ft pitch and sells their fashion, jewellery, art or illustration to the crowds for 4 full days. It allows designers who are starting out and who perhaps don't have their label with stockists yet, who are doing things independently for themselves, the opportunity to access up to 60,000 people for sales. Designers get to interact with customers and benefit greatly from being juxtaposed with other designers experiencing the same trials and successes of this stage of their careers. Collaborations are born, ideas are shared but ultimately access to that many people thirsty for independent design results in sales and revenue allowing designers to financially support themselves.
WILDERNESS FESTIVAL is a 15,000 person music and culture festival at Cornbury Park in Oxfordshire on 8th - 11th August 2013. Secret Emporium has a tent at Wilderness festival each year showcasing the best of independent British designers. The winner of Amelia's Award will win a scholarship place in this tent worth £495. Wilderness is a particular favorite for Secret Emporium, the Wilderness crowd love the tent and, financially, it is our most successful festival.
D E A D L I N E / F O R / E N T R Y - 2nd July