Social Vantage - Facebook Ad Specialist Job Application
First Name *
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Last Name *
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Email *
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Phone *
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Where do you live? (City and State) *
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What is your availability? *
How long have you been running Facebook ads? *
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Have you taken any Facebook ad courses? If so please list the courses below: *
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Are you CURRENTLY running Facebook ad campaigns right now for either yourself or clients? *
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How many Facebook ad campaigns have you created and run total? *
What has been your most proud campaign that you have run so far in your Facebook ads career? (Be specific about the campaign and results) *
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What do you use to build your Facebook ads? The ads manager or power editor? *
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What tools do you use to create your Facebook ad images? *
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FIELD QUESTIONS BELOW:
These questions are designed to test your real world knowledge / experience with Facebook advertising and digital marketing.
There is a basic landing page funnel setup with 2 pages. The first page is the opt-in page and the 2nd page is the thank-you page. If I told you we needed to track leads and gave you the Facebook pixel to track leads what page should this pixel be placed on? *
What would your Facebook ad targeting be for a fitness studio located in Newtown, Pennsylvania? You have $50.00 per day in TOTAL ad budget and can create as many adsets as you would like using that total daily budget. *
Your answer
A new fitness studio client comes on-board and tells us their Facebook budget for the month is $800. If the cost per lead is $10.00 and they close 35% of the leads each for $75.00, what will their PROFIT be for that specific campaign? *
Your answer
If a new client comes on-board and gives you an email list of 100,000 PROSPECTS and another email list with all of their CUSTOMERS what Facebook Custom Audiences would you create using that data? *
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Please write a Facebook ad for this chiropractor landing page: http://unbouncepages.com/chiro-test-app/ The chiropractor's practice is located in Newtown, Pennsylvania and their target audience is primarily women based. Please write the post text for the ad and also the ad headline. *
Your answer
If a client hires us to drive leads for their local service business what is the MOST important KPI (Key performance indicator) that we should be measuring? *
If you're reviewing the analytics from a Facebook ad campaign and you see the REACH is 1,200 and the IMPRESSIONS are 2,000 what does this mean? *
We just acquired a new client and they are a dental practice. What Facebook Ad strategy would you recommend for this type of business to generate them new leads? What kind of offer / lead magnet would you recommend for the landing page? What kind of targeting for the ads? *
Your answer
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