ArtWorks: Business Skills for Creatives

Are you interested in festivals but aren’t sure where to begin? Do you want to jump in? This Festival Readiness Partnership is tailored to your needs!

We offer three tracks that you can take in full or in parts according to your preferences.

InnovateHER's Lauren Conaway is leading Business Nuts & Bolts (this will guide you through Marketing, Networking, Insurance coverage, and Perfecting your Pitch).

Katie Mabry Van Dieren from Strawberry Swing will lead you through Festival Readiness Essentials, which includes Applying to Festivals, Capturing great photos with your phone, Avoiding 3 Booth Mistakes/Merchandising, and Pricing.

Rissa's Artistic Design and InterUrban ArtHouse's Clarissa Knighten will be hosting Social/Emotional Meetups, including a discussion about Handling Difficult Customers and a session on Preparing for Self-Care during event weekends.

In person classes are at InterUrban ArtHouse @ 8001 Newton Street OPKS 66204 unless otherwise noted.

Take one, some, or all of them!
KVD = Katie Van Dieren/Strawberry Swing
LC = Lauren Conaway/InnovateHER
CK = Clarissa Knighten/ InterUrban ArtHouse
BN = Brittany Noriega/InterUrban ArtHouse
KCVLAA = Kansas City Volunteer Lawyers & Accountants for the Arts

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Understanding Intellectual Property (Your Copyright and Design Rights.  KCVLAA 

April 25th 6:30-7:30 (ZOOM)
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Applying to Festivals 101 (KVD) Have you ever wondered: How to apply to art shows and festivals? Where to find shows? Learn what will make your application stand out. Talk with the areas leading organizer of indie craft fairs in the Midwest.

April 27th 11:30-1 p.m.  ZOOM
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Creative Connecting: Make the most of your Interactions  (LC) Have you ever attended an event, saw someone interesting then struggled to introduce yourself? Networking is more than meeting new people. Learn what networking is really about and why you should do it everywhere you go.

May 4th 6-7:30 (in person, IUAH)
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Taking Great Product Photos with your Phone (KVD) Do you want to learn how to create great content photos? You probably aleady have everything at home. Fancy cameras and extra lighting is nice but not necessary. Please bring a piece of work to practice with. Phones with working camara required.

May 9th  6-7:30  (in person, IUAH)
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Morning Brew Meetup - Dealing with Difficult Customers (CK)  Here we will share tips on responding and not reacting to customers.

May 11th 10-11 a.m  (in person, IUAH)
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Evening Brew Zoom - Dealing with Difficult Customers (CK) Here we will share tips on responding and not reacting to customers.

May 11th 6-7 pm (ZOOM)
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Promoting Your Work (BN) You have taken time to create your art now it's time to create a strategy to communicate with your audience.

May 16th 6-7:30 pm (in person, IUAH)
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Promoting Your Work (CK) You have taken time to create your art now it's time to create a strategy to communicate with your audience. (new date)

May 17th 11-12pm (ZOOM)
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Insurance: The Art of CYA/aka Protections and Planning (LC) 
Why is insurance important, how to get it and what you should expect to spend.
May 18th 6-7:30 (in person, IUAH)
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Contracts & Consignment (KCVLAA)

May 30th - 6:30 - 7:30 pm
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Top 3 Booth Mistakes & Merchandising (KVD) 
Join us at Shop Local KC after hours to discuss how to avoid common mistakes tips for making the most of your booth through merchandising.

May 25th  6-7:30  (Shop Local KC Midtown)
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Plan Your Brand (LC) 

Let's talk Marketing and Branding! Learn why and how a strong brand can help your business.

June 1st 6-7:30 (in person, IUAH)
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Morning Brew Meetup - Self Care for Events (CK)  Let's think tank everything you could possibly need to make the most of your event and avoid unnecessary stressors.

June 8th 10-11 a.m  (in person, IUAH)
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Evening Brew Meetup - Self Care for Events (CK) Let's think tank everything you could possibly need to make the most of your event and avoid unnecessary stressors.

June 8th 6-7 p.m  (zoom)
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Perfecting your Pitch (LC) What is the story you are delivering in under 20 seconds. What's the angle? Human interest? Here we will learn a few techniques then split off into groups to practice.

June 15th 6-7:30 (in person, IUAH)
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Pricing Your Products (BN) Have you asked yourself what you would like to earn? Figuring out your pricing can be overwhelming. Understanding fixed, variable, discretionary, direct and indirect expenses is key.

June 20th  6-7:30  (In person)
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